How to Use the 80/20 Rule to Enhance Your Affiliate Marketing Program

There's a lot that goes into a successful affiliate marketing program, including some of your budget. Therefore, it's important to make sure you're investing in partnerships that can actually bring in new leads and land conversions for your business.

That's why the 80/20 rule could be beneficial to your marketing strategy. It's a principle of thought that says 80 percent of sales come from 20 percent of your partners. By applying it to your program, you may be able to optimize it to maximize your return on investment (ROI).

In this article, we'll take a look at what the 80/20 rule is, and why it matters to affiliate marketing. Then, we'll offer tips on how you can apply it to improve your program. Let's get started!

An Introduction to the 80/20 Rule in Affiliate Marketing

Also called the Pareto Principle, the 80/20 rule can apply to many different areas, including affiliate marketing. In short, it states that 20 percent of your input results in 80 percent of your output. In other words, a small portion of your investment may, in fact, generate the bulk of your returns.

In affiliate marketing, this translates to 20 percent of your partnerships producing 80 percent of the sales for your program. With a discerning eye, you can determine who your top sellers are so you can reward them and encourage their efforts.

Similarly, by identifying the 80 percent who don’t perform as well, you can figure out how to work with them in a way that isn't a drain on your marketing budget. This might mean lower commission rates or fewer free samples of your products. 

Furthermore, by using the 80/20 rule, you can determine which of your partners consistently underperform, and reconsider whether doing business with them is worthwhile. In turn, this can free up resources to reinvest in those who are bringing in the bulk of your affiliate sales.

How to Use the 80/20 Rule to Improve Your Affiliate Marketing Program (3 Key Tips)

By applying the 80/20 rule, you have little to lose and much to gain. After all, it’s a widely acknowledged observation that has a strong application in any financial setting. Here are three ways you can incorporate it into your affiliate marketing strategy.

1. Use a Tracking System to Monitor Conversions and Find Your Top Affiliates

Before you can reward top-performing affiliates, you have to figure out who they are. According to the 80/20 rule, you should be able to do this by looking at conversion rate data and identifying the fifth of your affiliates who land the most sales.

With a plugin such as Affiliate Royale, you’ll be able to analyze valuable data to understand how the 80/20 rule applies to your program. By creating unique links for each partner, it's possible to see who your top earners are, and who isn't bringing in as much revenue: 

Graph displaying affiliate statistics in an Affiliate Royale report.

Once you've installed the plugin, simply navigate to your WordPress admin sidebar and click on Affiliate Royale > Reports to see the number of click-throughs, unique views, and sales for a given time period. You can also view a list of specific transactions and look to see which partners' names appear most frequently.

2. Reward Top-Performing Affiliates to Encourage Their Efforts

The success of your program can depend on the satisfaction of your affiliates. If they don't feel like their hard work is being adequately recognized, you could see a drop in their productivity.

Suitable rewards can not only help you to avoid that situation but could even motivate your affiliates to continually strive for more sales. Over time, it might also cultivate a greater sense of loyalty to your program.

With the 80/20 rule in effect, you can focus on acknowledging the top 20 percent of your affiliates. This will encourage your less successful partners to improve their sales rates, while also motivating high-performers to maintain their spots.

There are many ways to reward affiliates. One of the most common is to use tiered commissions. This involves giving partners a larger percentage of each sale once they reach a certain number of conversions per month.

For instance, affiliates who make five sales or less per month may only receive a ten percent commission. However, those who land 50 conversions may earn 40 percent of the resulting revenue.

One of the easiest ways to set up tiered commissions is with our plugin. To do so, go to the back end of your WordPress site and click on Affiliate Royale > Options > Commission:

Commission settings in the Affiliate Royale plugin.

Using this page gives you the option to create multiple commission levels with varying rates by clicking on the Add Level button and typing the corresponding percentage into the relevant field.

Another way to add a little fun to your rewards is to run an affiliate contest. The criteria are up to you, but a sales or recruitment target over a set period of time is an easy option. Prizes could include money, free products or services, or even a vacation.

3. Focus Your Promotional Resources on Your Program’s Best Affiliates

Just as commission levels help you focus your monetary rewards on your top sellers, the 80/20 rule can help you use your promotional resources more effectively, too. In particular, you may want to prioritize sharing free products or exclusive coupon codes with the affiliates who have generated the most revenue.

To get started, consider what promotional resources your program is currently using. Some common examples include:

  • Coupon codes: These are discounts affiliates can pass along to their audience.
  • Free products: You may send affiliates free samples or items for them to review.
  • Giveaways: This may be a single item or a bundle that affiliates promote to their audiences, usually as a prize for a contest or random drawing.

These resources can help expose potential customers to your products and encourage sales with exclusive offers. However, handing out items for free is a drain on your revenue, and giving coupons to every affiliate's followers could lead to over-discounting.

Research is important when providing these to affiliates. You might approach this as you would when deciding commission rates by scoping out your competition and considering your budget. This can guide who you share these resources with and which ones you use.

It's also prudent to be consistent with how free products and giveaways are used. Rewarding hard work can be beneficial, but it could be discouraging if your affiliates don't feel they're being supported equally.

Sharing your guidelines may help you avoid such issues arising. With appropriate standards in place, your affiliates will be able to see what they have to do to earn additional promotional resources.

Conclusion

For continued prosperity, your affiliate marketing program needs to invest the bulk of its efforts in the partners who are bringing in the most revenue. The 80/20 rule can be a valuable guide to help you get the results you want.

In this post, we shared three ways you can use the 80/20 rule to guide your affiliate program:

  1. Use a tracking system to monitor conversions and find your top affiliates.
  2. Reward top-performing affiliates to encourage their efforts.
  3. Focus your promotional resources on your program's best affiliates.

Do you have any questions about the 80/20 rule, and how you can use it in your affiliate marketing program? Let us know in the comments section below!

A Beginner’s Guide to Starting an Affiliate Website

When it comes to managing an affiliate marketing program, there are a lot of moving pieces to consider. Trying to stay in contact with your partners, provide them with key information and content, and tracking clicks and payments can quickly become overwhelming.

A simple solution is to create a dedicated affiliate website where you can connect with your partners and manage your program effectively. Fortunately, doing so with WordPress is fairly straightforward.

In this article, we'll take a look at why it can be beneficial to create an affiliate program website. Then, we'll offer tips on how to launch one successfully. Let's get started!

Why You May Want to Launch an Affiliate Website

Chances are, if you have an affiliate marketing program, you already have a website for your brand. Starting a dedicated platform for your partnerships with influencers and publishers may seem like overkill.

However, having a separate site for your affiliate marketing program can be helpful in several ways. For starters, it creates a hub where your partners can go to find the links, banners, graphics, and any other materials they might need when promoting your products.

It also makes managing your program easier on you. Having a dedicated website enables you to track the effectiveness of your partnerships by monitoring click-through rates (CTRs). You can also stay on top of payments to ensure they're sent out on time so you can keep your affiliates happy.

These benefits can come at a very low cost to you as well. Using WordPress to launch your affiliate program website is affordable and provides key flexibility and functionality through plugins, as we'll demonstrate shortly.

How to Build an Affiliate Website for Your Program (In 5 Steps)

Making the decision to launch a dedicated website for managing your affiliate program is just the beginning. Here's how you can get started on your new site in just five steps.

Step 1: Select a Platform for Creating Your Website

As you may already know, the first thing you'll need to launch a new site is a content management system (CMS) or website builder. When it comes to creating an online hub for your affiliate program, there are many advantages to choosing self-hosted WordPress for the job:

The WordPress.org homepage.

This platform is a popular choice. WordPress powers nearly a third of the top ten million websites. One of the biggest draws is its huge selection of plugins for extending its basic functionality:

The WordPress Plugin Directory.

Plugins enable WordPress users to customize their sites to meet their exact needs. This means that you can use this platform to create just about any type of website, including one for your affiliate program.

Additionally, if you're already using WordPress for your brand's primary site, you might consider launching your affiliate platform using Multisite. This feature creates a network that makes it easy to run updates and maintain a consistent design across your online presence.

Step 2: Customize Your Site With Plugins and a Theme

Once you've chosen a platform, you'll need to go about designing your affiliate website and incorporating key features. For WordPress users, this means selecting a theme and installing key plugins.

Ideally, you'll want to choose a WordPress theme that matches the branding of your company website. This consistency in design will help reassure your affiliates they're in the right place.

However, plugins are where you're going to get the most bang for your buck. You can use them to set up a payment system, track sales, and other key tasks related to your affiliate program.

Our plugin, Affiliate Royale, is one you may want to consider:

The Affiliate Royale plugin.

It can make creating and implementing your affiliate marketing plan an accessible process. It handles reporting, monitors your campaigns, and even helps maintain custom advertisements and links.

You might also want to consider some staple plugins for features such as search engine optimization (SEO), security, backups, and more.

Step 3: Set Up Personalized Affiliate Dashboards

For your affiliates, one of the most useful features your new program website can provide is a personalized dashboard where each partner can monitor their progress and other information:

An affiliate dashboard page.

WordPress enables you to create user accounts out-of-the-box. However, plugins such as Affiliate Royale can help you set up full-fledged affiliate dashboards where your partners can:

  • Track their CTRs, sales, and commissions
  • View their payment histories
  • Download or copy banners and links

Whether you decide to create affiliate accounts for your website using Affiliate Royale or another method, making sure your influencers have access to this information is a must. By giving them all the tools they need to succeed, you can improve your own campaigns and revenue.

Step 4: Share Banners and Links to Promote Your Brand

Links are the bread and butter of affiliate marketing programs. Sharing yours with your partners is an important role for your new website. While you can always create links manually, having a plugin that can do it for you is easier.

Affiliate Royale has a simple link creation and management interface:

The Affiliate Royale link and banner management system.

In addition to standard text links, you may also want to create graphics or banners that affiliates can display on their own websites or social media accounts. This helps promote your brand and can give your partners a leg up when it comes to crafting effective campaigns:

Affiliate Royale banners.

Affiliate Royale's link management feature also enables you to upload banners and graphics for your affiliates to use. While you're still in charge of designing them, this can make it easy to share them with your influencers.

Step 5: Monitor Your Affiliates' Success and Issue Payments

Managing an affiliate program is an ongoing process. Once you've set up your website, you'll want to refer to it regularly to track your partners' CTRs, sales, and commissions.

While this is important for making sure your affiliates get paid accurately and on time, it's also useful for your overall marketing strategy. By monitoring the success of your partnerships, you can determine which relationships are providing the greatest return on investment (ROI).

Affiliate Royale's Reports can help you track these details:

An Affiliate Royale admin report.

Our plugin also notes your Top Referrers. You can offer these partners higher commission rates or other rewards for directing customers to your products or services.

Finally, you'll want to integrate a payment system such as PayPal with your affiliate program website. This will enable you to easily complete and keep records of transactions with your partners.

Conclusion

Creating an affiliate website can sound intense, but it doesn't have to be. In fact, with the right approach and tools, building one can be an intuitive process.

Certainly, having a plan of action can be beneficial. In this post, we shared five steps you can take to get started on your affiliate website:

  1. Select a suitable platform for creating your website.
  2. Customize your site with plugins and a theme.
  3. Set up personalized affiliate dashboards.
  4. Share banners and links to promote your brand.
  5. Monitor your affiliates' success and issue payments.

Do you have any questions about creating an affiliate program website? Ask away in the comments section below!

Your Guide to Repurposing Content for Social Media

One key to being a successful affiliate is to share fresh content on social media. It’s also important to create new content regularly. Of course, that can be a monumental task for even the most prolific affiliates.

That’s where repurposing content can be a lifesaver. By reusing articles, blog posts, videos, infographics, and other forms of media that you already have on hand, you could save yourself a lot of work.

This post will take a look at some of the advantages of repurposing your affiliate site's content for social media. Then we’ll share a few tips for doing so. Let’s dive in!

Why It's Smart to Repurpose Affiliate Site Content for Social Media

When you repurpose content, you take something you already have and transform it for a different use or platform. Social media offers an excellent way to engage your audience by taking your affiliate content and using it to expand your reach.

Consider how social media is a central part of most people's lives: 90% of Millennials use it, as do over 77% of Gen X, and nearly half of Baby Boomers. Of course, some users prefer Instagram while others rely on Twitter or Facebook, so it makes sense to focus your attention on multiple platforms.

Targeting multiple platforms enables you to transform actionable content, or content that increases your conversions, that didn’t succeed on one platform and share it on another site instead. When you do, you save yourself work in the long run. For instance, a video you worked hard on that didn’t get as many views as you wanted can easily become an Instagram Story.

This is an especially important strategy for affiliates. The more platforms you use, the more chances you'll have to share your links. Plus, you can generate traffic by using the right keywords repeatedly without appearing spammy to your audience. As an affiliate, you really can’t go wrong by branching out and reusing your content.

How to Repurpose Content for Social Media (4 Key Tips)

The first step to repurposing your affiliate content is to know which platforms works best specifically for affiliates. Once you do, you can use that knowledge to your advantage in a number of ways. Let's look at four of the most effective options.

1. Use Infographics to Translate Your Website Content to Instagram

Effective infographics can be challenging to create, but the benefit from doing so can be well worth your time. After all, people absorb information from visuals 60,000 times faster than through text.

So, if you have a large Instagram platform, or are looking to expand, it makes sense to turn some of your affiliate blog posts into infographics:

To keep your infographic from being overwhelmed with information, consider using a snippet of a larger post to act as a teaser. This can be a snapshot of your overall content, designed to get your audience clicking on those affiliate links.

Infographics are an excellent way to deliver quick, actionable content that's tailored for Instagram and similar platforms. Plus, there are plenty of tools you can use to create infographics quickly, such as Canva.

2. Take Your Photo Blog to Pinterest to Drive Traffic

Another growing platform, especially for affiliates, is Pinterest. This social site uses pictures, videos, and GIFs to drive traffic, and enables you to backlink affiliate marketing material. So if you have a photo-centric blog, or your website uses a lot of images, you can reuse them on Pinterest.

The best part is that Pinterest has some useful features for marketers, including analytics tracking and the ability to connect your profile to your site. This way, you have the opportunity to not only use your affiliate links, but to increase clicks on your website as well:

Pinterest is a top platform for affiliates, since it’s easy to use and you can categorize different boards to support various affiliate links. The trick to getting your pins noticed is to be as descriptive as you can. Classify your boards well, and make sure that each pin has a detailed label to drive the right traffic.

2. Turn Blog Posts into Tweets

Tweets may seem hard to navigate at first, because you only get 280 characters to work with. However, Twitter is a great medium for affiliate-focused content and backlinks. For instance, you can integrate an affiliate link into viral tweets to generate more exposure.

To get your tweets noticed, add in some relevant hashtags and keywords, but try not to overdo it. As with other mediums, you may be seen as spammy, and people might skip over your tweets. Plus, while you now have double the character space, it’s still a tight fit to get your message across, add a backlink, and include tags:

That’s where Twitter threads come in handy. Now, you can add to a tweet easily by creating a thread, which is a string of connected messages. This makes translating longer content, such as a blog post, into a tweet much easier.

Don’t forget to connect your social media accounts as well, and link your blog to Twitter. With features like Click to Tweet, it’s never been easier to get your links shared across multiple platforms. Click to Tweet enables you to add a link that helps your readers effortlessly share your content on Twitter.

3. Re-Publish Long-Form Content on Facebook or LinkedIn

With nearly 2.5 billion active users on Facebook, and almost 600 million users on LinkedIn, it makes sense to leverage both platforms. This means taking your affiliate marketing beyond basic Facebook advertising.

Both of these platforms lend themselves well to publishing longer content, also known as long-form content, such as posts and articles:

Let’s take a closer look at Facebook. With so many users, and the ability to target your content using groups, keywords, and hashtags, you’re likely to find your target audience.

Unlike Twitter, Instagram, and Pinterest, Facebook handles long-form content well. This is especially important, as it enables readers to share your content on their own profiles and permits you to post content to your brand's page in order to grow your audience.

Once you build up your user base, long-form content is what may keep people coming back to you time and time again. You’re more likely to see people spending more time on your pages and to attract more engagement:

This tactic also works well on LinkedIn. LinkedIn is the most professional social media platform, and because of that, it may help to boost your brand’s authority. After all, nearly half of all people in the US who have college degrees are on LinkedIn, and 45% of all LinkedIn users are upper management.

Long-form content works best here because, while posts can get you brand visibility, detailed articles will help to build your authority. Similar to Facebook, articles that average 2,000-3,000 words and provide genuinely useful information are typically successful. That makes these platforms an ideal place for repurposing blog posts and even white papers.

Conclusion

While you might wish that recycling content were as simple as copying and pasting old media, you really do need to put effort into the transformation process. You want the quality of your affiliate content to be stellar on every platform.

By following these steps, you can be well on your way to optimizing the content you produce as an affiliate:

  1. Use infographics to share information on Instagram faster and wider.
  2. Take blog media to Pinterest in order to drive traffic.
  3. Turn blog posts and affiliate links into tweets.
  4. Re-publish long-form content on platforms like Facebook and LinkedIn.

Do you have any questions about repurposing your affiliate content for social media? Leave them for us below!

3 Ways to Use Social Media to Boost Your Affiliate Business’ Visibility

Marketing is essential for any business owner. This is just as true for those running affiliate businesses. Although this is a different kind of venture, it’s still important to find ways of promoting content. If you don’t, you run the risk of fading into obscurity.

Fortunately, you have an effective way of marketing your affiliate business right at your fingertips. Social media is an excellent way to boost visibility, and begin to build an audience. You can even use it to deal with any customer queries or concerns you encounter.

In this post, we’ll explain why social media is such a vital part of affiliate business success. We’ll then highlight some of the ways you can use social platforms to promote your business. Let’s get started!

Why Social Media is an Essential Part of Any Successful Affiliate Business

At this stage, social media probably doesn’t need much of an introduction. It has become a huge part of most people's day-to-day lives – both personally, and on a more professional level. In fact, social media is now used by 90% of brands of businesses to boost awareness.

Despite its popularity, you’d be forgiven for thinking social media marketing wasn’t necessary when running an affiliate business. This is because affiliate marketers promote products put out by a specific brand, rather than their own wares.

However, carrying out this process means you essentially become a part of the brand. As a result, people need to become familiar with you as an individual. Social media is the perfect way to become ‘visible,' and begin to build credibility.

Plus, without social media, your reach is pretty limited. Remember, generating an income with affiliate marketing relies on getting people to convert. Social media gives you access to a potentially huge audience.

3 Ways to Use Social Media to Boost Your Affiliate Business’ Visibility

The more people you can connect with, the more likely you are to make a successful sale. With this in mind, it's time to get into the nitty-gritty. Here are just three of the ways you can use social media to boost the visibility of your affiliate business.

1. Provide Strong Customer Service in a Time-Efficient Manner

As we’ve already touched upon, running an affiliate business is a lot like running any other kind of venture. This means you’ll have to put the same amount of work in – especially concerning customer service.

Of course, as you’re essentially a ‘middleman' between the customer and the company, you won’t technically be responsible for any concerns a consumer may have about the product they’ve purchased. However, you should be prepared for any questions they might have before converting.

Social media is the perfect place to fulfil this need, as it offers numerous methods of communication. Here, you can keep track of the messages you receive, and respond in a time-efficient manner.

Responsiveness is key here, as users typically expect a response within an hour of reaching out. Customers are also more likely to spend more with businesses that answer quickly. If you meet these requirements, your target market may then leave positive reviews.

They could even recommend you to a friend. Both of these outcomes are sure to have a positive impact on the visibility of your affiliate business, and generate some extra sales along the way. To achieve fast replies, you’ll probably need to enlist some help.

Social media management services, such as Sprout Social and HootSuite, are a great way to keep track of the mentions you receive. However, if you’d like to get a little more advanced, you can create your own Artificial Intelligence (AI) chatbot using a tool like Botsify. Your bot will be able to deal with customer queries almost instantly.

2. Share Compelling Content to Engage Your Audience

It’s important not to get swept up in making sales alone. The hard-sell rarely works, and a promotional-heavy approach to social media is likely to dis-engage your audience – deterring them from making purchases in the future.

Instead, try to make your social channels as engaging as possible. For instance, post a range of content to highlight the products or services you provide. High-quality images are always a good start, though video has proven to be a particularly effective medium in recent years.

This will present your offerings in a more interactive way, and is more likely to capture the attention of your desired market. Plus, content such as this has a greater potential of being shared, so it’s a great way to make yourself visible.

An example of a brand that does this well is Oreo. Their Instagram account is full of engaging photos and videos, and content that correlates with current trends. Trend-driven content is a surefire way to get potential customers involved with your business.

Oreo cookies that have been branded with the different Game of Thrones house sigils.

World-famous energy drink brand Red Bull is another good example. They combine informative content about their products with high-quality images and videos, in an approach that has gained them over 48 million Facebook likes.

3. Interact With Your Industry and Make Connections

As the name suggests, social media was originally designed as a place for people to be social online. Although you shouldn’t really be using your business channels for casual chats, interacting with key people from your industry can be a great way to boost your visibility.

For starters, simply appearing under popular threads will increase your visibility. Try to reply to Tweets or Instagram posts that have some relevance to the services you provide. Individuals who are browsing the comments may then stumble across your business, and take an interest.

Being actively involved within your area of operation will also demonstrate that you’re on the ball, and know what you’re talking about. Getting people to trust your recommendations is an essential part of affiliate marketing. Becoming a known figure in the industry can help to build that relationship.

Conclusion

When done effectively, affiliate marketing is a great way to generate a secondary income. However, you’ll need to make a name for yourself before you can start earning big money. Building your brand is just as essential as it would be for any other business – and social media is a great place to start.

In this post, we explored just three of the ways you can use social media to boost the visibility of your affiliate business. Let’s recap them now:

  1. Provide strong customer service to build trust.
  2. Share compelling content to engage your audience.
  3. Interact with other people within your industry to make connections.

Do you have any further questions about affiliate marketing? Let us know in the comments section below!

How to Create a Monthly Sales Report for Your Affiliate Marketing Program

Keeping track of your sales and profits is essential for running a sustainable affiliate marketing program, or any business. However, if you want to avoid unpleasant surprises, you'll need to understand how to read and understand a monthly sales report.

With the use of a monthly sales report, you can get a clearer picture of where your business currently stands, as well as make plans for the future. In short, a sales report will improve your business and the way you run it.

In this post, we’ll introduce you to the need for a monthly sales report. We’ll then show you a three-step process for creating your own reports, and how Affiliate Royale can help. Let’s get started!

What a Monthly Sales Report Is (And Why You Should Use One)

A Ford monthly sales report

All manner of companies – such as Ford – use monthly sales reports.

Just as it sounds, a sales report tracks data for how many products have been sold. The data is compiled and analyzed every month, and offers valuable insight into your business. Sales reports are used by all manner of businesses – retail stores use them to track customer behaviors and plan for the future, for example. However, your affiliate business can benefit, too. A sales report can:

  • Give you an idea of where your business’ finances stand.
  • Help you to improve your business processes (including marketing and lead targeting).
  • Enable you to see which methods worked in the past so you can implement them in the future.

Overall, a sales report enables you to make educated decisions for your business. With your data all in one place, you can improve your decision-making process, and as a result, see increased returns.

How to Create a Monthly Sales Report for Your Affiliate Marketing Program (In 3 Steps)

A successful sales report is one that meets your business’ specific needs. With this in mind, below is a three-step method you can follow to create your own report.

1. Choose Your Affiliate Metrics to Keep Track of Business Operations

A Pretty Links conversion report

Sales metrics – such as conversion rates and time spent on page – can be helpful when it comes to optimizing your sales process. Your metrics will tell you what percentage of your leads are converting. To ensure that your sales reports maximize their value, it’s important to choose the right affiliate metrics. Here are a few tips to help you do so:

  • Understand the sales process. Understanding how your leads find you, as well as what converts them to customers, will enable you to select the best metrics for your sales report.
  • Know your audience. When you understand your target audience, you can better learn how to track their behaviors and reach out to them more effectively.

The more metrics you collect and track, the better. However, the more important metrics will make themselves known as you continue to track. This enables you to narrow your focus down the line.

2. Collect Your Data Using Affiliate Royale’s Reports Feature

An affiliate report on the Affiliate Dashboard

With Affiliate Royale, you can collect all sorts of valuable metrics (including clicks and sales).

Sales data, including conversions and profit, is something you should collect on a regular basis. It will give you an inside look at your sales process, as well as a starting point for improvement. Fortunately, Affiliate Royale’s Reports feature makes data collection easy.

The Reports feature offers a way to track link clicks, as well as see which clicks translated to sales – giving you an overall view of your affiliate sales. To retrieve reports, go to Affiliate Royale > Reports from the WordPress dashboard:

Affiliate Royale Reports menu

You’ll have a few different options at the top of the page. These include general stats, top referrers, and transactions. For a general overview, select Stats. However, you can always investigate each element of the general report more thoroughly with the other options available.

3. Analyze Your Data and Optimize Your Findings

An example of a monthly sales report

The data you collect using Affiliate Royale's reports can be helpful only if you know how to analyze it. Analyzing your data gives you an overall view of your sales, helping you see where your profits are coming from and where you can improve. Additionally, it offers a historical view of your business’ profits. To analyze your data:

  • Understand the terms. These include ‘clicks' (number of link clicks), ‘uniques' (number of link clicks from individual users), and ‘transactions' (number of users who converted).
  • Make your calculations. With the data available, you can now calculate your conversion rates and other metrics (such as product profitability and affiliate performance).

At this point, you can enter your data into your sales report template by either creating your own, or finding free ones online. From here, compare it to previous months’ data, and use it to better understand how your target audience is responding to your and your affiliate’s sales tactics.

Conclusion

It’s not enough to make sales in your affiliate business. You also must know where these sales are coming from, and whether you’re making a profit. Fortunately, a monthly sales report can help you to do that and much more.

In this post, we’ve discussed the importance of a monthly sales report for your affiliate business. We’ve also outlined the three-step process for creating your own report. To recap:

  1. Choose your affiliate metrics to keep an eye on business operations.
  2. Collect your data using Affiliate Royale’s Reports feature.
  3. Analyze your data and optimize your findings.

Do you have any questions about creating your own monthly sales report, or how Affiliate Royale can help? Let us know in the comments section below!

4 of the Best Email Marketing Services for Your Affiliate Site

There’s a lot of work that goes into building a successful affiliate site. After all, your site is a business and requires much in the way of setup and maintenance. However, an often overlooked task is building an email subscriber list.

An email subscriber list is a marketing tool that can keep you in touch with your site’s visitors. The benefits are many – including increased sales and improved site traffic. Best of all, setting one up is simple.

In this post, we’ll discuss the benefits of building an email list for your affiliate site. We’ll then highlight four of the best email marketing services available and discuss what makes them top notch. Let’s get started!

Why Building an Email List Is Important for Your Affiliate Site

Simply put, a subscriber list contains email addresses that you have permission to contact on a regular basis. This list is fully yours – that is, you have complete ownership – and is an essential resource for affiliate marketers and businesses.

A key benefit of building an email list is the ability to streamline the marketing process, as you can direct the majority of your marketing efforts there. However, you'll likely see two additional benefits:

  1. An increase in income. You can use your email list as a way to offer special deals or promote your latest products. A connection between you and your subscribers will also make conversions more likely.
  2. Improved site traffic. An email list enables you to send alerts to subscribers, including content notifications. This can result in a higher amount of targeted traffic to your site.

What's more, your email marketing can be improved by using a plugin such as Affiliate Royale. This all-in-one affiliate program management plugin integrates with all the platforms below, enabling you to work with your email list within the tool itself.

4 Best Email Marketing Services for Your Affiliate Site

While there are many email marketing services available, we've chosen four that we believe offer the most benefit to affiliate marketers (and integrate seamlessly with Affiliate Royale). Let's take a closer look.

1. MailChimp

mailchimp

MailChimp is one of the most popular email marketing services available – and for good reason! The service offers an array of features that make email marketing that much easier, including custom autoresponders, professionally-designed email templates, a wealth of analytics and email tracking (including full integration with Google Analytics), segmentation options, and much more.

In addition, you're also able to easily collect signups on your website via an embeddable form, and track subscriber interactions. Both are essential for a thriving email list.

MailChimp is a freemium service in that it offers a completely free tier allowing 2,000 subscribers and one audience. Paid plans start at $9.99 per month.

2. AWeber

aweber

If you're in need of a beginner-friendly email marketing service, AWeber could fit the bill. Its drag-and-drop email editor is the star of the show, but it has many other features, including autoresponder follow ups, subscriber segmentation, embeddable sign up forms, and mobile apps to help collect signups wherever you are.

What really sets AWeber apart from its competitors is its wide selection of email templates. With over 700 options to choose from, AWeber beats out many solutions on the market. Although some templates have a slightly dated look, there's likely going to be something suitable for your next campaign.

AWeber offers a free subscription allowing up to 500 subscribers. Paid plans start at $16.15 per month.

3. GetResponse

getresponse

Like all great email marketing platforms, GetResponse has all the bells and whistles you need to achieve success with your email list. Not just for emails, it's a comprehensive marketing platform that enables users to create content, boost sales, and increase traffic.

The platform's features include integrated email marketing, autoresponders, and landing pages that allow you to automate all kinds of tasks and launch winning marketing campaigns. It also includes advanced analytics that make it easy to track leads, conversions, and ROI – and to learn exactly what your customers want. It's template scenarios are also customizable and require no coding knowledge whatsoever.

GetResponse offers a 30-day free trial (no credit card required), and paid plans start at $15 per month.

4. ConvertKit

convertkit

If you happen to be a more on the right-brained side, ConvertKit is an email marketing tool designed with you in mind.

Built for creators who don't want to waste time dealing with the technical side of things, ConvertKit will enable you to easily build beautiful landing pages to share your ideas on the fly. The tool will also help you write the kind of engaging and imaginative emails necessary to connect with the people on your list.

ConvertKit's features include email capture forms, broadcasts, beautiful templates, autoresponders, tagging, and advanced email automation workflows.

Conclusion

For affiliate marketers, email marketing can provide increased conversions and improved site traffic. Affiliate marketing is all about relationships, and connecting with your email list regularly using a quality solution enables you to get closer to a potential sale.

In this post, we’ve discussed why you should begin building an email list on your affiliate site. We’ve also outlined four top email marketing services, including:

  1. MailChimp: A full-featured, affordable choice with the ability to upgrade your services as you need.
  2. AWeber: An excellent choice for beginners and those who want to simplify the email marketing process.
  3. GetResponse: A good choice for those looking for an all-in-one solution to all their marketing needs.
  4. ConvertKit: A robust tool with plenty of features, built with the creative side in mind.

Do you have any questions about building an email list for your affiliate site? Let us know in the comments section below!

3 Maintenance Tasks to Keep Your Affiliate Program Running Smoothly

Once you have control of your day-to-day affiliate site management, it's time to perform some routine site maintenance to enhance its impact. Having a healthy affiliate site enables your partnerships to thrive, and keeps your daily operations running smoothly.

By taking care of a few regular tasks relating to your affiliates' recruitment and performance, you can improve the quality of your program and keep it legally compliant. This will improve program credibility and effectiveness, both of which are beneficial to your business.

In this post, we’ll discuss the importance of affiliate program maintenance. Then we’ll look at three maintenance tasks you should be performing to keep it running smoothly (some with the help of Affiliate Royale). Let’s get started!

Why You Should Perform Regular Affiliate Program Maintenance

Maintenance – the task of monitoring and tweaking various aspects of your affiliate program on a regular basis – is of vital importance to the health of your program. It also offers various benefits, including:

  • The ability to spend less time caring for your program.
  • The assurance that your program remains of high quality.
  • The lowered risk of fines associated with breaking compliance laws.

At the very least, you're getting hands-on with your program – and that's a good indicator of someone who's passionate about its growth. At this point, you need a better idea of what maintenance tasks you should be performing. Let's take a look at that now!

3 Maintenance Tasks to Keep Your Affiliate Program Running Smoothly

The general maintenance you’ll need to perform for your program will vary. However, the three basic tasks below will give you a solid start. Let’s dive in!

1. Perform Ongoing Affiliate Recruitment to Boost Your Program’s Credibility

The Coursera affiliate landing page

An affiliate landing page – such as Coursera's – can assist in your affiliate recruitment efforts.

Affiliate recruitment is an important part of your program's creation, and it should be incorporated into your usual affiliate program management tasks rather than on an ad hoc basis.

Having a constant recruitment cycle ensures your affiliate pool never runs low. In addition, the more affiliates you recruit, the more varied your pool. This can help to expand your reach and boost your program’s credibility.

Here are two recommendations on how to perform ongoing affiliate recruitment without spending too much time on the task:

  1. Set up an affiliate landing page. With Affiliate Royale, you can personalize the affiliate signup page to create an effective landing page for your program.
  2. Offer recruitment bonuses to current affiliates. With the ability to set commission levels within Affiliate Royale, you can offer bonuses to referring affiliates by giving them a cut of each of their recruits’ sales.

Implementing both of these recommendations means you can almost set your recruitment efforts on autopilot. You can then turn your attention to more pressing concerns, such as affiliate performance reviews.

2. Consistently Review Affiliate Performance to Promote an Effective Program

Affiliate Royale's affiliate reports page

Tracking progress with Affiliate Royale's reporting can give you an idea of your affiliates' performance.

How your affiliates perform impacts your business’s success, and consistently reviewing their performance provides you with numerous benefits. Foremost, your reviews and feedback offer the opportunity to improve performance and work on specific issues. This should give your affiliates confidence and help promote an effective program. A review process also warns you about affiliates who aren’t performing well, giving you a chance to put things right.

There are two major areas you’ll want to focus on here – activity and promotion. For example:

  • Keep a tab on your affiliates' status. You can offer special deals to inactive affiliates to try and jumpstart their participation, or send an ‘account removal' warning if they don’t participate within a certain time frame.
  • Know how your affiliates are promoting you. Visiting the pages of your affiliates and seeing how they’re performing their work is a great way to keep an eye on compliance (more on that below). Additionally, you can offer helpful suggestions for boosting their efforts.

As an extra step, you can even offer affiliates a ‘heads-up' by posting a warning message on their affiliate dashboard. This may get them moving without too much input from you, saving time. Fortunately, Affiliate Royale makes adding personalized dashboard messages simple!

3. Regularly Monitor Affiliate Program Compliance to Avoid Legal Liability

The StudioPress affiliate guidelines page

Affiliate guidelines – such as StudioPress's example – are made to be followed. However, not all affiliates will stay compliant.

Regular compliance monitoring is perhaps the most underrated task on this list. However, it’s crucial to avoid legal liability (and to keep your program from appearing shady).

The most obvious reason to monitor compliance is to ensure you and your affiliates aren’t breaking any laws. This is especially important as these rules tend to change over time. You can also ensures your program guidelines are crystal clear. If certain guidelines are consistently broken by your affiliates, you’ll know to clarify them in the future.

By using a solution such as Affiliate Royale, you can easily monitor and maintain program compliance. Here’s how:

One of the last things you want to deal with is noncompliance with the Federal Trade Commission. That’s why following the actions outlined above are important for your program’s health and your business’s wellbeing.

Conclusion

Program maintenance is an underrated aspect of a successful program. After all, failure to maintain your program can lead to a loss of credibility, increasing ineffectiveness, and legal liability. Fortunately, carrying out maintenance is easy, especially with the help of a plugin such as Affiliate Royale.

In this post, we’ve discussed the importance of affiliate site program maintenance. We’ve also outlined three tasks you can perform to keep things running without a hitch. To quickly recap, you should:

  1. Perform ongoing recruitment to boost your program’s credibility.
  2. Consistently review your affiliates' performance to promote an effective program.
  3. Regularly monitor program compliance to avoid legal liability.

Do you have any questions about how to keep your affiliate program maintained, or how Affiliate Royale can help? Let us know in the comments section below!

How to Create Successful Affiliate Partnerships

As an affiliate program manager, you may think your job is a solitary one. While this can be true in the beginning, as your program grows, you may find yourself wanting to expand your reach by partnering with others to boost conversions.

Fortunately, there are a lot of opportunities to grow through affiliate partnerships. This is a mutually beneficial solution that can offer you significant results. With a partnership in place, not only can you grow your audience but you can also improve your brand’s credibility.

In this post, we’ll introduce you to the idea of affiliate partnerships, including the benefits of establishing your own. Then you’ll learn three key tips for creating successful affiliate partnerships with like-minded affiliate programs. Let’s get started!

What An Affiliate Partnership Is (And Why You Should Establish One)

An affiliate partnership is an agreement between your affiliate program and either another affiliate program, an individual, or a business to jointly promote each others' products. There are many benefits to this tactic:

  • You can expand your brand’s reach. When you work with others, you can expand your audience reach with very little effort on your part.
  • Both brands can gain credibility. As more businesses and brands work with you, you’ll be able to further establish your brand’s credibility and become a more trustworthy option for consumers.
  • You leverage an opportunity for growth. As you work alongside your partners, you’ll learn things you can then use to grow your business in the future.

As you can see, a strong partnership can provide you with innumerable returns. As a result, you can grow your business naturally and with minimal effort (aside from setting up the partnership and maintaining that relationship).

How to Create Successful Affiliate Partnerships (3 Key Tips)

Understanding the importance of an affiliate partnership is one thing – how to do so is a whole different ball game. Let’s look at three great ways to implement one.

1. Participate in Industry Events

Content marketing conference event page

Industry events are a great forum for networking with affiliates, influencers, and businesses.

Whether online or in-person, industry events (such as conferences, webinars, and social gatherings) can help you network and find those with similar interests.

In turn, this can provide you with two partnership-related benefits. Firstly, events enable you to meet influencers within your industry (i.e. people who may be interested in being an ambassador or affiliate). Secondly, you can meet program managers who are also looking to partner with other affiliates.

There are many websites you can use to find events in your industry. Of course, attending events is only the beginning. You’ll also need to know how to network your program successfully. Here are a few tips to get you started:

  • Prepare for the event. Know who’s going to be there, and what you can offer them. The chances of building a successful partnership will increase if you plan ahead.
  • Be genuine. An affiliate partnership requires trust. The more genuine you are when networking, the more trust you’ll build with potential leads.
  • Follow up with your leads. Chasing potential partners after an event will keep you fresh in their minds, which can improve the odds of a future partnership.

If industry events are difficult (either due to location or lack of suitable industry events), another option is to get involved in community groups online. Facebook is a great place to find online communities, and it can help you make meaningful connections with others.

2. Reach Out to Compatible Programs

The Nike and iPod partnership

Partnering with a compatible and relevant program can expand your reach and improve your business.

Compatible programs are those that have a similar audience and goals to you, but have complementary differences that will benefit both brands. Working with them can have two main benefits.

Firstly, you can clearly expand your reach through your partner's audience. Secondly, a program with established authority can extend that authority to you through association. If you’re unsure how to find a program to work with, take a look at these three tips:

  1. Use social listening. You can find mentions of other programs in your niche that may be beneficial partners by searching product-related hashtags and following niche influencers.
  2. Find programs with strong followings. To ensure the partnership is worthwhile, look for programs with strong followings (both social and brand). You’ll need to at least consider social media followers and website traffic.
  3. Highlight the benefits of implementing a partnership. This means understanding what you can offer to potential partners, then highlighting those positives when approaching them.

With a compatible program on your side, you can now work to expand your reach even further and grow your own affiliate program.

3. Start a Brand Ambassador Program

Kendall Jenner instagram post as a brand ambassador

Joining forces with a brand ambassador (especially a high-profile one) can do wonders for your conversions.

A brand ambassador program involves recruiting social media influencers and paying them to market your brand to their audience. Starting an ambassador program can have numerous benefits for your business. For example, ambassadors can expand your brand’s reach by leveraging their own audience. Additionally, they can boost your brand’s authority (if you choose them wisely).

Achieving this is very similar to recruiting affiliates. However, there are a few slight differences. Here are some tips to get you started:

  • Understand your target demographic. Who do you want to recruit as ambassadors? Create a target persona, and build a program that caters to them.
  • Find social influencers that fit your demographic. With platforms such as Experticity, you can easily find social influencers to recruit to your ambassador program.
  • Offer irresistible benefits. What can your ambassadors expect to get from this partnership? Aside from monetary compensation, consider free “merch” and other such incentives.

When looking for influencers, you'll want to look past follower numbers. Engagement can be more important than how many followers they have, and an influencer with high engagement can be worth their weight in gold.

Conclusion

Establishing strong partnerships should be at the forefront of your mind as your business grows. By extension, the same could be said for your affiliate partnerships, so taking the time to nurture them is crucial.

In this post, we’ve introduced you to the importance of affiliate partnerships, and offered three key tips for creating successful affiliate partnerships. Let's recap them:

  1. Participate in industry events.
  2. Reach out to compatible programs.
  3. Start a brand ambassador program.

Do you have any questions about how to create successful affiliate partnerships? Let us know in the comments section below!

4 Handy Shopping Cart Solutions for Your Affiliate Website

As you work to put your affiliate program in place, there’s one major thing you’ll need to consider before launch – the payment solution you’ll use. With so many options available – both free and premium – this can be an overwhelming task.

After all, you want to choose a solution that's both secure and reliable, and also integrates well with your affiliate plugins. Fortunately, Affiliate Royale offers an array of supported shopping cart integrations. This means you have the ability to choose the right solution for you, knowing that it will seamlessly integrate with your affiliate platform.

In this post, we’ll explain why you need a shopping cart for your affiliate business, then outline four handy shopping cart solutions. Finally, we’ll show you how to integrate each of the options with Affiliate Royale, so you can begin accepting payments right away. Let’s get started!

Why Your Affiliate Business Needs a Shopping Cart Solution

An example of an online shopping cart

Shopping carts enable you to seamlessly display products on your website.

A shopping cart is an obvious need for any site that accepts payments. However, they can also be beneficial for affiliate websites. Unlike an integrated payment button from PayPal or Google Wallet, a shopping cart puts you in full control. You can customize how your products are displayed throughout the payment process.

In addition, your visitors won’t be redirected to another payment portal during the checkout process. Keeping customers on your site throughout the entire transaction helps prevent customer loss and ensure they completely convert. Of course, each shopping cart solution has its own benefits, and some may be better suited to your needs than others.

4 Handy Shopping Cart Solutions for Your Affiliate Website

Let's introduce four of the top shopping cart solutions for your website. All of the chosen four have one major benefit in common: they integrate well with Affiliate Royale. Let’s take a closer look!

1. WooCommerce

The WooCommerce plugin

WooCommerce is one of the more popular shopping cart plugins – it's currently installed on more than three million WordPress websites – and offers arguably the most flexibility of any solution.

For starters, you can sell physical and digital goods, in various sizes and configurations.

As for price, the base plugin is completely free. However, there are plenty of premium add-ons you can use to further customize the solution to your needs.

2. Easy Digital Downloads

The Easy Digital Downloads plugin

Easy Digital Downloads is a shopping cart solution that enables you to sell mainly digital products on your WordPress website or blog. You can display and sell any type of digital affiliate product, and it also integrates with important tools for affiliate marketers, such as some popular email marketing services.

You'll also be able to handle software licensing, manage discount codes and recurring payments, and track important information for each of your customers.

The plugin is completely free, and there are also plenty of free and premium extensions to expand the plugin’s functionality – including Simple Shipping, which enables the sale of physical products!

3. WP eCommerce

The WP eCommerce plugin

WP eCommerce has over 30,000 active installs and, while it may have had some issues a while ago, things have improved in recent years. In short, we're excited to see how this plugin continues to develop into a solid shopping cart solution!

With the ability to make CSS and HTML customizations, as well as compatibility with dozens of payment gateways, WP eCommerce is a strong solution. The plugin also incorporates important marketing tools, such as share buttons and related products.

Similarly to the other plugins in our list, WP eCommerce is free to use. However, if you want to get more from the plugin, you can purchase and download a myriad of add-ons.

4. WP EasyCart

wp easycart

WP EasyCart is an underrated but powerful shopping cart solution for your affiliate site. Similar to WooCommerce, this plugin enables the sale of physical and digital products. However, it also incorporates security features (including SSL certificates and security scans) right into the base plugin. You can automate after-sale emails, set up payment plans, and even sell products on Facebook, Twitter, and through email.

The WP EasyCart plugin offers a free version, or you can purchase one of their paid plans to unlock additional features.

How to Integrate a Shopping Cart Solution with Affiliate Royale

The Affiliate Royale plugin.

As an affiliate manager, you may feel that a shopping cart solution isn’t entirely necessary. However, it can make the purchase and follow-up process easier for you, your affiliates, and your customers.

With your own integrated shopping cart solution, you don’t have to worry about different processes for your various payment options. You can simply choose the solution that’s right for you, set it up, and refocus on building your business.

For the four solutions mentioned above, integrating them is a quick process. In short, install and activate both Affiliate Royale and your chosen shopping cart solution, and that’s it!

There are also other integration options, including those that are partially supported or not supported at all, which will require manual integration. Check out our User Manual if you need comprehensive instructions on how to integrate your chosen solution with Affiliate Royale.

Conclusion

With so many shopping cart solutions available, it can be difficult to narrow your choice to one. However, as long as you select from a number of secure and reliable options, you can’t lose.

In this post, we’ve discussed the importance of shopping cart solutions, as well as outlined four solutions for you to consider. To quickly recap, they are:

  1. WooCommerce: A popular shopping cart solution with dozens of free and premium extensions.
  2. Easy Digital DownloadsA solution that's perfect for the sale of digital goods.
  3. WP eCommerceA shopping cart solution focused on accessibility, flexibility, and marketability.
  4. WP EasyCart: An underrated solution with a variety of features and an affordable price tag.

Do you have any questions about choosing a shopping cart solution for your affiliate website, or how to integrate your selection with Affiliate Royale? Let us know in the comments section below!

3 Ways a Social Media Presence Can Benefit Your Affiliate Business

When promoting your affiliate business, it’s important to use every channel that can benefit your brand. Many marketers find social media to be time-consuming; they struggle to justify the time and effort required. A strong social media presence, however, can help your business grow by boosting site traffic and increasing interest in your brand. It's essential that you make time for social media on your weekly to-do list.

In this post, we’ll discuss three ways that a strong social media presence can benefit your affiliate business. In addition, we’ll show you how Affiliate Royale can help – especially when it comes to creating social media-friendly affiliate content. Let’s get started!

1. It Can Drive Quality, Targeted Traffic to Your Website

A Google Analytics graph showing traffic growth

A strong presence on social media can grow your site's traffic numbers.

Driving traffic to your website is essential for business growth. However, there’s a major difference between ‘regular’ traffic and quality, targeted traffic: targeted traffic is the type more likely to convert.

A strong social media presence helps you connect with your target audience, thus increasing targeted traffic to your website. In addition, social media gives you a platform for promoting on-site content (and attracting readers to said content).

Follow these two steps to use your social media presence to drive quality, targeted traffic to your site:

  1. Find the ‘right’ platforms for your audience. How ‘right’ a platform is will vary according to your business. In a nutshell, you want to find the platforms where your target audience hangs out most.
  2. Create ‘clickable’ content. Content that is compelling and that speaks directly to your target audience leads to more clicks.

Remember that not all traffic is created equal. To drive the ‘right' traffic to your site, you need to ensure you're following the steps above, and posting on your social media profiles consistently.

2. It Can Expand Your Industry Reach

Industry reach example as shown by number of Twitter followers

A social media presence enables you to use your followers to expand your industry reach.

Your ‘reach' simply means how far your brand extends beyond your immediate audience. A strong social media presence can expand your brand's reach. Your followers will share your content, delivering it to their own followers and so on.

With the proper techniques in place, expanding your reach with the help of social media is a breeze. Here are two particular techniques we think will be most beneficial:

  1. Include industry leaders by using hashtags and mentions. This is a simple way to increase the number of eyes on your posts, and maybe even make some vital business connections.
  2. Create ‘shareable’ content. Incorporate trending topics and audience engagement into your social media campaign to ensure that your content is shareable.

Aside from the obvious benefits of an expanded reach (such as more social media followers and potential leads), social media can also boost your credibility.

3. It Can Boost Your Credibility

An example of brand credibility on Twitter

Pat Flynn of Smart Passive Income hosts live chats (and includes special guests) to boost his brand's credibility.

As an affiliate marketer, you know that credibility can lend itself to improved sales. A social media presence can lead to such credibility. Your reach on social media can build trust among your followers and establish you as an industry leader.

Of course, presence alone won’t boost your credibility. There are two habits you can adopt to ensure you’re making the most of your platform:

  1. Use your platform to discuss industry-related news. This will show your followers that you’re well informed, and will also help to build your reputation as an industry expert.
  2. Engage with your audience, asking them questions and leading the conversation. Acting as a moderator can help you appear more knowledgeable. It also gives you the chance to see how your audience feels about certain topics.

These two techniques can go a long way in establishing you as an industry expert. A solid industry reputation is important if you want to continue to increase your brand and your website's credibility.

How Affiliate Royale Helps You Create Stellar Affiliate Content for Social Media

Affiliate Royale is an affiliate program management plugin. Its array of features can help you create a strong affiliate program and establish a strong social media presence through the use of the link and banner creation tool.

To use the tool, just head to Affiliate Royale > Links & Banners, located on the left side of your WordPress dashboard. You'll be brought to the Links & Banners settings page:

The Affiliate Royale Links and Banners tool options page

Once on the page, you can select either Text or Banner from the Link Type drop-down menu. You can then add the target URL, create a unique slug, and even upload the background image you’d like to use.

Once you're all done, you just need to copy the code or URL provided by the tool. Now, paste it to your social media profile or posts. It's really that simple!

Conclusion

With a strong social media presence, you can do more than just gain followers; you can also build lasting relationships with your audience and business contacts. You can broaden your reach and build your reputation. With these benefits, social media marketing is worth the time and effort you spend on it.

In this post, we’ve highlighted the benefits that an active social media presence can bring to your affiliate business. To recap, you can:

  1. Drive quality, targeted traffic to your website.
  2. Expand your industry reach.
  3. Boost your credibility.

Do you have any questions about how a strong social media presence can benefit your affiliate business, or how Affiliate Royale can help? Let us know in the comments section below!