6 Vital Things To Add To Your Affiliate Registration Page

To build and expand your online business, you need to make it as easy as possible for individuals to sign up for your affiliate marketing program.

The most important part of the sign up process is the affiliate registration page. On this page, people will expect to learn all about and sign up for your program.

In this post, we’ll share with you a few vital pieces of information you want on your affiliate signup page to make your program as successful as possible.

Are you struggling to manage your affiliates? Release the burden with Affiliate Royale!

1.Affiliate Program Information

One of the most important components of the registration page is information about your affiliate program. Without this information, potential affiliates won’t have a clear understanding of what your affiliate program is all about and will be less likely to join.

First, be sure to include information about your business and what it promotes. List the different ways your affiliate program can be shared. For example, can a podcaster share on their show? Do you only offer affiliate links? Or do you also provide banners for websites? Also, include information on how affiliates will earn commissions.

2. Program Rules And Regulations

To maintain an organized affiliate program and to help potential affiliates understand what will be expected of them in the program, be sure to include a link to the rules and regulations of your program on the registration page.

Detailing what’s expected of your affiliates is a great way to passively filter applicants and ensure a higher rate of quality registrations for your program. It will also help to boost the credibility of your program.

3. Affiliate Eligibility

Speaking of rules and regulations, another important element on your affiliate registration page is a list of the requirements your potential affiliates must meet to join your program.

Eligibility requirements aren’t necessarily an element in every affiliate program, but if you’re trying to target a specific market, having such requirements can be beneficial.

Eligibility requirements might include having a minimum number of followers, being active on a particular social media platform, or being over age 18. However, be careful when setting up requirements so as to avoid engaging in discriminatory practices.

4. Testimonials

Want to encourage your website visitors to take the big leap and join your program? Give them a little taste of FOMO, or fear of missing out. Include testimonials on your affiliate registration page to give potential affiliates first-hand accounts of how great your program is and how much passive income they can earn by signing on the dotted line. 

You might also include product reviews and testimonials regarding what services your business offers to assure affiliates that your program is trustworthy and high quality.

Consider including a few quotes from affiliate partners or a video testimonial from a satisfied affiliate, or share statistics on how many affiliates successfully make money through your program. This is the prime time to show off how amazing your company is and how big a difference your program makes in people’s lives.

5. Example Promotions

Including example promotions on your registration page is a great way to encourage people to join your affiliate program, to provide a better understanding of what they can expect from the program, and to passively filter applicants.

Consider including things like social media photos, hashtags your affiliates use to promote the program, or even example blog promotions by some of your best affiliates. These samples will help potential partners understand the quality of work they’ll be expected to deliver as an effective part of the team.

6. Next Steps

Last, but definitely not least, be sure to include the next steps visitors should take to join your program. Will they need to email you? Obtain a referral link? Fill out a form? Undergo an interprocess? Detail what they’ll need to do to become a partner in your program and start promoting your small business.

Many companies ask potential affiliates to fill out a form or create an account to get started. Some require affiliates to undergo an approval process, while others allow new affiliates to start as soon as they sign up. There is no right or wrong way to go, and what you choose should depend on the needs and goals of your program.

Are you ready to take your online business to the next level with affiliate marketing? Get started with Affiliate Royale today!

In Conclusion

Your affiliate registration page is one of the most important pieces of content in your arsenal for promoting your affiliate program. Therefore, it’s very important that you carefully curate what you put on this page — in addition to making it easy to find and user-friendly. 

Because it’s the final piece of the puzzle in the conversion process, you want this page to have all the information potential affiliates need to make a decision. Keep the tips above in mind, and you’ll be well on your way to creating a high-converting registration page for your affiliate program.

To learn more about affiliate marketing, be sure to check out some of our other blog posts, such as places you can promote your affiliate programhow to know if an affiliate program is right for your small business, or what to look for in an ideal affiliate.

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5 Places You Can Promote Your Affiliate Program Right Now

Affiliate marketing is one of the most effective methods online business owners can use to make passive income. The more affiliates you add to your program and the more effective they are, the more money everyone makes!

So, how do you promote your affiliate marketing programs? Where on the internet can you go to promote your online business and recruit individuals?

In this post, we’ll share with you a few places you and your affiliates can promote your affiliate links to find more affiliates, earn more affiliate commissions, and expose your business to a greater number of potential customers.

Make your affiliate network a breeze to manage with Affiliate Royale today!

Affiliate Program/Link Promotion: How to Be Successful

There are many different methods you can use to promote your affiliate links or programs, but there are a few specific things you should keep in mind to ensure that your promotions are successful:

Don’t Overdo Your Promotion

There’s nothing wrong with a plug or promotion every so often on your platforms and website, but the last thing you want to do is become overly salesy. This will quickly turn off your customers and make them feel that you’re only in it for a sale. You want to provide value to your customers, not make it seem like you only need them for your selfish gains.

Spread Out Your Links

When you’re promoting links or your affiliate program, spread out your information on various platforms and in different formats. Don’t just use your links in blog posts — add them to videos, in comments, website banners, and more.

This rule is the same for your affiliate program. Don’t just limit this information to your website — include it in your emails, on social media, and in video descriptions.

Use Your Analytics

To understand whether or not your affiliate links or promotion efforts are working, you need to pay attention to your analytics. This will help you know where your viewers are interacting with your links, how they engage with your links, and how many conversions you’re making. This knowledge will tell you where to make changes to improve your program. 

5 Places to Promote Your Program and Links

Armed with a general idea of how to be successful with your promotions, you can move on to getting those promotions out there. Following are five effective channels you can use to get things rolling.

1.Email Campaigns

One of the most important means of promoting your online business is email marketing. Email marketing is an effective way to bring traffic to your website, share your content with customers, and engage with your audience.

When readers and potential customers subscribe to your email list, they’re seeking content to assist them and answer questions they may have. This is the prime time to include affiliate links or inform customers that you have an affiliate program.

The key to success here is to avoid posting your affiliate links all over the email. Focus on assisting your customers with solving their problem and then sprinkle in a few affiliate links from companies you know will help them.

Or, if you have an affiliate program, create a special announcement email to let your email list know, or simply include the information at the end of the email as a subtle reminder.

2.Video Content

Video content is all the rage in the digital marketing space right now, so it’s only expected that your online business should embrace this tactic. Your videos should be centered around topics relevant to your business. Video content can be created from information in blog posts, social media content, a customer question, or anything in between.

To promote your affiliate links or affiliate program in your video content, add the information in your video captions or descriptions. You can also post your links within your video, whether by using hyperlinks within the video or by putting the link text in the video’s footer. 

3.Product Review Websites

There are numerous places around the web where individuals can log on and share their experiences with different products, services, and companies. Did you know that this is also an excellent place for you to promote your affiliate program and links?

While writing your honest, unbiased review, be sure to include information on how to use the product, the pros and cons of using it, and your personal experience with the product in addition to your affiliate link or information on how to join your affiliate program.

4.Guest Posts

Guest blogging is a great way to build links to your website, build brand exposure, and network with other companies. But did you know that guest posting is also an excellent way to share your affiliate program with a broader audience?

Before you incorporate information about your affiliate program into your post, be sure to discuss it with the company you’ll be guest blogging for. The key to any great relationship is communication, so you want to make sure that incorporating that information is clearly stated and understood between both parties. Also be sure to find out whether it is okay to include affiliate links in your post.

5. Roundup Posts or Resource Pages

Many online companies create roundup posts every so often to allow website visitors to check out different tools that could help them in their businesses. Some companies also create resource pages on their websites that are dedicated to tools and resources their followers can take advantage of. This is prime real estate for affiliate links!

List and talk about products and services your company uses and would recommend to others. Be sure to include a brief description of the products, and maybe even the average prices of the products, and what you love about them.

You should also connect these services with your affiliate links and any discounts or free trials users of your links can get. This page or blog post should serve as evergreen content and should be continuously updated to provide visitors with accurate, up-to-date information.

In Conclusion

Affiliate marketing can be a lot of work, but there are all kinds of places and opportunities to promote your affiliate program and links, and many of these are available to you right now. We hope these tips will help you to better market your program so you can begin earning significant, passive income.

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How to Promote Your Affiliate Program Using Twitter Chats

As an affiliate marketer, you’re probably familiar with Twitter and understand many of the ways it can help your online business succeed, but did you know that, outside of posts, the platform offers another way to connect with potential customers and boost visibility?

Enter Twitter chats!

Twitter chats are a fun, free way to promote your business, engage with customers, and build a community around your brand. The question is, how can you leverage Twitter chats to build your business effectively?

In this post, we’ll share with you how you can use the Twitter chats feature to promote your affiliate marketing program.

Have you been searching for a way to effectively manage your affiliate program?  Reach for success with Affiliate Royale!

What Is A Twitter Chat?

A Twitter Chat is a live conversation, typically hosted by one or a few Twitter accounts on a specific subject. These chats usually take place on a consistent weekly or monthly basis. They’re accessible by following a set hashtag, and other Twitter users can get in on the action by using that hashtag in their tweets. 

For example, the Content Marketing Institute has a Twitter chat called #CMWorld that happens every Tuesday. In the chat, participants discuss different topics related to marketing in the digital space. 

A Twitter chat can be about virtually any topic you choose, all you have to do is craft a hashtag, schedule a consistent day and time, and you’re good to go!

How Can Twitter Chats Help Your Business?

Now that you understand what a Twitter chat is, how exactly can they benefit your business?

Build Brand Awareness

If you create a hashtag around your business, and your Twitter chat begins to grow, any time someone searches that hashtag or even a topic your chat has covered, your business and tweets from your chats will show up.

Not only that, but as your chat grows, your brand is exposed to even more people who can turn into potential customers, affiliates, and business partners in the future.

Grow Your Following

If you create a solid chat that your Twitter followers and those who are interested in your topic enjoy, they’ll want to make sure they don’t miss the chat. This can mean more followers for your business.

People will want to be among the first to see upcoming topics, potential contests and giveaways, and whatever else your business has to offer outside the chat.

Increased Credibility

Customers and potential affiliates gravitate toward businesses and organizations they feel they can trust, both in character and in knowledge.

Using Twitter chats, you can demonstrate that you’re an authority when it comes to affiliate marketing and promotions, thus giving your fans more trust in your business. This trust can generate even more revenue and cause more influencers and organizations to want to participate in your affiliate program.

Elements Of A Good Twitter Chat

In order to run a successful Twitter chat, there are a few things you need to have first:

A Topic

Before you can start a Twitter chat, you need to have a topic that is both engaging to your followers and something you can talk about with authority. It can help to brainstorm and think about how far you can take a particular topic. 

You want to ensure that your audience is interested in the topic, that it’s relevant to your brand, and that it’s somewhat specific. For example, if you decided to create a chat around marketing, you might have a hard time covering all aspects of the topic. However, if your business specializes in affiliate marketing, you’d be wise to craft topics specific to that business model first.

A Hashtag

Once you’ve decided on a topic, you can start crafting a catchy and engaging hashtag. You want your hashtags to go along with your topic and, ideally, to go along with your brand. 

For example, if your Twitter chat is centered around affiliate marketing, it would be wise to use a hashtag that includes something with the term “affiliate marketing” in it, if possible. You want the hashtag to be relevant and easy for your audience to remember so they can join in.

A Consistent Day And Time

Next on your Twitter chat preparedness list is your day and time. Your team should agree on a day and time that works for everyone so there will always be someone available to facilitate the chat in the event the usual facilitator isn’t available.

When choosing a day and time, you also want to keep your audience in mind. Do a bit of research. What time zone are most of your followers in? What days are they most active? What times are your followers most likely to be on Twitter? Ensuring that your audience is around to interact with your small business is vital to the success of the chat.

A Facilitator

Speaking of facilitators, you’ll need to designate one for your Twitter chat. More than likely, your company’s Twitter account will be hosting the chat, but you’ll need to have someone in place to be the voice behind the company and monitor the chat as it’s happening. 

Be sure to pick someone who’s well-spoken and well-versed in your business. It would also be wise to pick someone who’s a strong writer or ask one of your writers to create a script for the facilitator to use during the chat. 

Effective And Consistent Promotion

If you’ve been working on your online business for a while now, you understand that marketing and promotion are everything. This is no different when it comes to your Twitter chat. Developing a plan for when you’ll start your Twitter chats and how you’ll promote them each time they take place can make or break your efforts. 

Create eye-catching images to get your followers to notice your chat promotions. Also, promote your chats on all social media platforms so all your followers can be aware, and, of course, share on Twitter so current users can set aside time to participate.

Participating In Rather Than Hosting Twitter Chats

Perhaps you aren’t ready to host your own Twitter chat, or you just don’t feel like a chat would be right for your small business at this point. That’s okay — there are plenty of Twitter chats you can participate in and still promote your affiliate program.

Search For Appropriate Chats

If you want to get the most out of your participation, make sure the chat is relevant to your business. There are incredibly interesting chats for every topic under the sun, but if you want to use your involvement to build your brand, make sure the chat topic goes along with your industry.

Craft A Nice Introduction

Most Twitter Chats begin with an introduction of the host and participants. Don’t miss out on this valuable networking opportunity. In advance, write up a short and sweet introduction to your business that will make other chat participants want to learn more about you.

Promote Your Participation

Twitter chats involve a lot of tweeting — so much, in fact, that some of your followers may be thrown off by the number of tweets you’re putting out.

In an effort to let them know what’s going on and to get in good graces with the Twitter chat you’re following, don’t hesitate to share the chat information and let your followers know that you’ll be participating. Doing so will keep your followers in the know, show that you’re active, and make a good impression on the chat host.

Ready to build your affiliate program? Start with Affiliate Royale!

In Conclusion

Twitter chats can be a major boost to your online marketing efforts. Whether you’re hosting or participating in a chat, these online events can help you gain new followers, network, build trust with customers, and boost the visibility of your business. We hope you’ll keep our tips in mind to help you make the best of this great marketing opportunity.

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How to Know if an Affiliate Program is Right for Your Business

Affiliate marketing has gradually gained significant momentum in the past few years and shows no signs of slowing down. But, while tons of businesses are beginning to embrace this form of marketing, affiliate marketing isn’t for everyone.

Is affiliate marketing really the right thing for your online business? In this post, we’ll go over a few tell-tale signs you can look for to determine whether an affiliate program is the right move for you!

Easily manage and maintain your affiliates – use Affiliate Royale today!

Common Businesses That Use Affiliate Marketing

The first question to ask is whether your business falls within an industry where affiliate marketing is a standard practice. Following are a few of the most common businesses that achieve success with this type of marketing.

Ecommerce/Retail

Online shopping businesses are making a killing from affiliate marketing. Amazon is one of the originators of affiliate programs to promote products, but now most online stores have some sort of affiliate or referral program. For example, one large business, FashionNova, works with celebrities and influencers to promote their products to the masses.

Membership Websites

If you’re subscribed to a subscription-based business, such as a subscription box service, small business group, or educational subscription program, you know that these companies are continually seeking new clients, members, or customers. As a result, most of these programs offer affiliate programs to their current subscribers, allowing subscribers to receive rewards and perks when they refer customers.

Printing Companies

Companies that mass-produce products such as shirts, business cards, and product boxes target smaller printing companies and businesses to expand their affiliate programs. For example, Vistaprint offers the Vistaprint ProAdvantage program where smaller companies can offer printing for customers at a discounted rate. The more customers each business brings in, the more money both businesses make.

Software Companies/App Companies

If your business uses email marketing tools, social media management tools, or anything in between, chances are those companies have affiliate programs. These companies offer rewards or even discounts or free upgrades on their software for referrals.

Is An Affiliate Program Right For You? Other Questions to Ask Yourself

Still wondering if an affiliate program is right for your business? Here are a few questions you should ask yourself to help determine whether an affiliate program could benefit you.

Can You Afford An Affiliate Program? Although an affiliate program can be a cheaper way to market your business, there are still costs involved. Whether it’s giving away free products and services, paying influencers, or offering affiliate commissions and perks to affiliates to provide referrals who convert, you have to make sure your small business can afford the associated costs.

If it’s not in your best interest to spend the money or sacrifice products or services, it may be a good idea to wait and reevaluate before starting an affiliate program.

Are Your Competitors Doing It? One of the best ways to judge whether or not an affiliate marketing program, or any marketing tactic for that matter, will work for you is to find out if your competition is doing it. If you notice that a competitor is operating a successful program, it’s definitely something you want to explore.

Will You Be Able To Handle It? Determining whether your budget will allow you to have an affiliate program is one thing, but deciding if you have the organizational skills and the staff to run the program are equally essential factors to consider. 

If you don’t think you’ll be able to handle a sudden influx of customers or if you don’t yet have systems in place, such as Affiliate Royale, to manage affiliates and customers, you may want to take a step back and work on some preparation before you launch your program.

Are You Confident In What You Offer? Before you can share what you have to offer with the public, you need to be confident in your product or service. If you don’t believe in your product or service, no one else will. It’s tough to sell something you don’t care about. Be sure that you are proud of what you do and confident in the value you can bring to customers.

Do You Believe It’s Worth It? At the end of the day, you know your business and what you have to offer a potential customer. If you feel that people are going to benefit from what you provide and that they will be likely to tell a friend or associate about it, then definitely go for it!

However, if you don’t believe that an affiliate program is right for you, or you aren’t willing to put in the work required to run a successful one, that’s okay. You always want to do what works best for you and your business.

Manage your affiliate program without hassle with Affiliate Royale. Get started today!

In Conclusion

An affiliate program can be a significant asset to your business. However, it is a considerable task, and the work it requires isn’t for everyone. We hope that the questions and information we’ve provided above will help you figure out whether an affiliate program is a good move for you.

Ready to turn your online business idea into a thriving affiliate program? Be sure to read our blog posts on how to convert your customers into affiliates, ways micro-influencers can help your affiliate program, how to use swipe copy to help your affiliate succeed, and how to tell if your affiliate program is doing well.

Do you feel ready to start an affiliate program? What factors have gone into determining your readiness? Let us know in the comments!

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Qualities of an Excellent Affiliate: What to Look For

In the world of affiliate marketing, there’s a lot of information about what a good affiliate marketing program looks like from the perspective of the affiliate. But what about your perspective — the perspective of the one running the program? There just aren’t as many resources out there to help you choose the right long-term affiliates (and avoid the wrong ones) for your program.

That’s why in this post we’re going to share several qualities you should look for when you’re figuring out which affiliates you want to invest in for the long-term. We’ll also talk a bit about why affiliates are such an important part of your online business. 

So let’s get started!

Are you ready to create your own affiliate program? Get started with Affiliate Royale today!

Why Are Affiliates So Important?

There are a number of reasons it’s important to have affiliates in your online business arsenal:

  • Targeted Traffic. Having affiliates in a specific niche or industry will help you pinpoint and target your audience. That way, you can make sure that those seeing what you have to offer are truly interested.
  • Less Costly. Depending on your affiliate compensation plan, affiliate marketing can be less costly than spending money on social media and Google ads. Paying affiliates a commission only when a sale is made or compensating them with free product helps you save money and still effectively promote your business.
  • Brand Awareness. Having affiliates on your team is not only great for conversions, but it’s an awesome way to build brand awareness and visibility among potential and current customers. 
  • Saves Time. Crafting and implementing campaigns can be a huge task. However, when you work with a group of affiliates, you just let them know what you’re looking to promote, when you’d like to promote it — with a few additional guidelines — and you’re done! You don’t have to spend time coming up with grand promotions or complicated ad campaigns. Your affiliates handle their individual marketing efforts themselves.
  • Valuable Networking Opportunities. Having an affiliate program is a great way to network with other businesses and individuals you might want to work with in the future, whether that be on more of your own projects or theirs.

Further Reading: 3 Ways That Micro-Influencers Can Benefit You

6 Qualities To Look For In Long-term Affiliates

So, you know that incorporating affiliates in your marketing strategy is an excellent idea, now check out a few qualities to look for in those you choose to work with long-term.

1.Consistency

Consistency is one of the most important qualities in a good affiliate. If you lay out a campaign where you want your affiliates to post once a week, create a YouTube video once a month, and create a blog post every two weeks, the success of that campaign will hinge on your affiliates holding up their end of the deal.

2. Organization and Knowledge

Organization and knowledge are closely related to consistency. You want to have people on your affiliate team who are able to properly organize the different promotions you throw their way, who understand the value of scheduling those promotions strategically, and who know how to manage different types of content for your promotions.

3. Team-Oriented

Good affiliates always have a team player attitude. They’re concerned about how their participation in a promotion can help not only them but the business as a whole. If an affiliate is shortsighted and only concerned with their own quick gain, they’ll be less likely to participate in campaigns as actively as they should and may not be as consistent in the promotion process.

4. Willingness to Learn

In your long-term affiliates, look for an openness and willingness to learn. To help your business thrive (and help themselves earn money) affiliates should be open to new ideas and methods you propose. They should also be actively learning about and implementing new methods on their own to make themselves better affiliate marketers.

Further Reading: Why Industry Knowledge Is Vital for Affiliate Programs

5. Patience

In any marketing effort, patience is a required virtue. Some campaigns may not immediately show results — it can take a week, a month, or even a few months to really see campaigns start working. If an affiliate participating in your campaign is too quick to give up or become frustrated, they’re not someone you want to work with in the long-term.

6. Creativity

Creative affiliates are extremely valuable because they know how to share your promotions in original ways that really stand out. A creative affiliate knows their audience well and can craft high quality content that keeps potential customers engaged and interested in what you have to offer. If you find a highly creative affiliate, take good care of them so they stick around.

Further Reading: Why Affiliate Marketers Should Focus on Quality Over Quantity

Create the affiliate program of your dreams with Affiliate Royale!

In Conclusion

It’s great to have affiliates and influencers who are willing to sign up and help you promote your online business. However, it’s important to seek out a few key characteristics to ensure that the affiliates you invest your time in are the kind you’ll want to keep around. 

If you keep the characteristics listed above in mind, you’ll be sure to find valuable affiliates who you can trust to have your best interest in mind and help you build your business over the long haul.

Want to learn more? Check out our posts on the importance of building an affiliate community, how to tell if your program is performing well, and how to turn your customers into affiliates

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How to Work Successfully with In-Demand Affiliates

Creating and cultivating an affiliate program takes a ton of energy and dedication. Thankfully, influencer marketing has gained significant momentum and prominence, allowing you to build your brand and customer base in a fraction of the time it may have taken you to promote and market on your own.

But, influencers — especially high quality, popular influencers — can be tough to secure. How do you persuade influencers to join your affiliate marketing program? How do you approach them? 

In this post, we’ll show you how you can connect with the right influencers and build a rock-solid relationship with them so that your business can rise above the rest!

Ready to create a stellar affiliate program? Get started with Affiliate Royale!

What Is An Influencer?

An influencer is an individual with a large, engaged following on their blog and social media profiles. As the name suggests, an influencer has significant influence over the purchasing decisions of their audience.

An influencer has the power to persuade because their following is in a specific niche, and because they’ve built a relationship of trust with their audience. This relationship makes an influencer’s fans willing to trust them when the influencer endorses a product, service, or business. 

Influencers can be a substantial asset to you because they make their fans aware of your online business and encourage them to work with you. 

What To Do Before You Start Working With Influencers

Before you can successfully approach influencers, you need to have a few things in order. Taking care of some preliminary footwork will make the process easier for both you and your influencers. And it will assure influencers that you’re professional and ready to work with them to promote your business (a major key when it comes to sealing the deal with in-demand influencers). 

  1. Understand your goals. Without a clear goal, your influencer campaign has no purpose. Are you seeking exposure and a more substantial following? Are you trying to promote an upcoming sale? Do you want to promote a new product or service? These are questions you need to ask yourself in order to set goals for your influencer project. 
  2. Determine your budget. Remember, many influencers promote products for a living. That means they may require some form of payment. Some influencers, depending on their expertise and number of followers, will accept free or discounted products. However, other influencers will require some form of monetary compensation. Be sure to consider both options and be prepared to discuss them with the influencers you want to work with.
  3. Determine your target market. To make sure you approach the right influencers for your online business, do your research and determine your target market. You can check out our step-by-step guide to determine your target market for your affiliate program for helpful information to get you started.
  4. Research your ideal influencers. As we stated previously, different influencers have different niches and areas in which they specialize. Once you’ve determined your goals and target audience, you can use this information to find the influencers that fit your brand. Doing so will greatly increase the chances that the influencers you approach will be willing to work with you. Check out this post to learn a few ways you can find your ideal affiliates.  

Note: Once you're ready to start reaching out to influencers, check out this awesome guide for step-by-step instructions and a couple of great email templates.

Qualities Of A Great Influencer

Not all influencers are created equal. Many different factors go into determining whether a particular influencer is right for your online business. Following are a few standout qualities you should look for when searching for an ideal influencer to work with.

  • Authenticity – Look for an influencer who comes across as a real, genuine person online. You want to avoid those who seem to post sponsored content and nothing else. Look for engagement in particular. Authentic influencers are more connected with their audience, engage with them regularly, and are more likely to help your influencer campaign achieve success.
  • Consistency – Consistency is an essential characteristic of any influencer worth their salt. You don’t want to deal with someone who never posts on social media or never writes a blog post unless they have a campaign. Look for regular posting and, as mentioned, regular engagement.
  • Trustworthiness – It’s vital that an influencer’s audience trusts them and engages with them. There are many people on social media with tons of followers who don’t trust them. Here, again, engagement is the key. Thousands and thousands of followers will do you no good if there’s no interaction between them and the influencer.
  • Reliability – Does the influencer have a reputation for taking money or free products and disappearing? Are their promotions inconsistent? Before you fully jump on board with a potential affiliate partner, be sure that you can rely on them. An investigation of the influencer’s profile should give you a good idea of their commitment to the promotions they run.
  • Similar Values – Anyone you work with should have goals and values similar to your own. Again, take a careful look at an influencer’s posts and other content to be sure their value system is in line with yours.

Engaging With Influencers During The Campaign

Once you’ve chosen your influencers and launched your affiliate marketing campaign, your work isn’t done! Here are a few things you can do while your campaign is running to keep things on track with your influencers and keep them engaged.

  • Never stop communicating. Throughout the campaign, it’s crucial to contact your influencers to make sure everything is going smoothly. Be open to questions, send regular emails to check in with influencers, and give them feedback on their work. This helps your influencers and your business improve.
  • Don’t stop researching. Even while your campaign is going, you still need to research how people are interacting with your content, how current and potential customers are interacting with your influencers, and what aspects of your website and promotion need to be improved. Don’t miss out on the opportunity to learn and grow.
  • Track your progress. Don’t wait until the campaign is over to see how you did. There are many things you can track while the affiliate campaign is still running! Monitor your social media following and website numbers, and track conversions and referrals. Staying on top of these minor details will keep you involved in the campaign and give you immediate feedback on what’s going well and what you can improve.

What To Do After The Campaign Is Over

The way you handle things after the campaign is over is just as important as how you start. Your actions afterward can determine whether you get to work with the same influencers in the future.

  • Say “thank you.” Above all, be sure to thank your influencers for joining your campaign. Whether the campaign went well or just so-so, they still participated in the campaign and deserve to be recognized.
  • Keep their contact information. Be sure to keep your influencers’ contact information, especially if they were excellent participants. You may also want to ask for a secondary way to reach out to them.
  • Ask to work with them again. Do you have another promotion already planned? Hopefully, the influencers you worked with will want to work with you again! Before you end the conversation about your current campaign, ask them if they’d be willing to work on your next campaign.

Start the online business of your dreams with Affiliate Royale now!

Creating an online campaign with influencers takes a lot of hard work, but it’s well worth it. If you do your due diligence and seek genuine, high-quality influencers, your campaign will be set up to succeed. We hope the tips above will help you create a great campaign and establish great relationships with influential affiliates.

Have you ever worked with influencers? Tell us about your experience in the comments!

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16 Amazing Sample CTA Phrases For Your Affiliate Business

In the world of online business, the content you add to your website and social media platforms is significant. This content can make the difference between a potential affiliate joining your program or leaving your site altogether.

Thankfully, there are a few tricks you can include in your arsenal to keep your site visitors engaged and encouraged to become paying customers. And the call to action, or CTA, is among the most important.

In this post, we’re going to share with you sixteen example phrases you can use for inspiration when creating CTAs for your website, social media platforms, and anywhere else you choose. 

These phrases will help you write CTAs that will bring more traffic and increase click-through rates for your online affiliate marketing business, based on your specific goals.

Ready to start your own online business? Begin with Affiliate Royale now!

What is a Call To Action?

A call to action, or CTA, is a phrase intended to encourage an immediate response or action from current and potential customers. Marketers use CTAs to encourage engagement or conversions. They can appear on a website, on social media platforms, in ads, or any place where a business owner wants to inspire customers to take action.

What Makes a Good CTA?

There are a few key components that make a call to action effective:

  • Crystal Clear. Your website visitors should NEVER have to question what they’re supposed to do next. Your CTA should be completely clear, no questions asked.
  • Straight To The Point. A CTA should NOT be long and drawn out. Keep it short and sweet, and make sure it fits neatly into your blog post, website, pop up ad, or wherever else you choose to use it.
  • Persuasive. Your CTA isn’t intended to be a suggestion — you want to encourage your visitors to take specific, decisive action. Make visitors feel as if they’re missing out by not clicking, subscribing, or otherwise following through with what you have in mind.
  • Bold and Bright. For maximum effectiveness, make your CTA stand out. Using bold colors, capitalizing the words, and even highlighting the text or placing it in a button will help to make your CTA more prominent.

That said, following are a few CTA phrase examples based on various goals you may have. 

Goal: Building Your Email List

Email marketing is a great way to stay engaged with your customers and increase conversion rates. However, a healthy email list is key to maintaining a solid email marketing strategy. Adding CTAs to your website and social media pages to encourage visitors to subscribe to your email list is a great way to get started. The following phrases are designed to get people to sign up:

  • For valuable tips and tricks for your business, subscribe to our email list.
  • Sign up for our email list today for exclusive deals, offers, and discounts!
  • Join our email list for weekly deals and discounts!
  • Get resources and tools delivered straight to your inbox. Sign up today.

Goal: Brand Exposure

If your affiliate marketing program is designed to garner overall brand exposure and website, blog post, social media page, or landing page visits, there are several CTA formats you can use to encourage click-throughs. Following are a few examples:

  • Did you know that 35% of affiliates earn over $20,000 a year? Click here to learn how you can get started as an affiliate marketer right now!
  • Affiliate Royale can help start your affiliate program, no matter what stage you’re at in your small business. Click to learn how to get started!
  • How do we help companies create thriving affiliate programs? Check out our work here!
  • Click here to find out how you can get Affiliate Royale for 50% off!

Goal: Social Media Shares

If you’re seeking social media shares, there are CTAs for that too! Social media is an excellent format for engaging with your customers, capturing leads, and building brand recognition. Here are a few phrase examples that encourage readers to share a blog posts or content on social media, or encourage social media followers to share:

  • Think this post would be useful to another online business owner? Click here to Tweet!
  • Spread the love around! Share this coupon with your friends on Facebook!
  • Enjoyed this video? Share with your network on LinkedIn!
  • Pin this infographic on Pinterest to help others learn these valuable affiliate marketing tips!

Goal: Promote an Upcoming Event

You may engage with your audience by hosting events, such as webinars, live sessions, or online tutorials. To ensure there are attendees, you need to promote the event and find ways to encourage your fans and followers to come. Here are a few sample phrases to promote an event and encourage attendance:

  • Click here to secure your early bird discount!
  • Register today — spots are filling up quickly!
  • RSVP to our FREE affiliate business roundtable now!
  • Sign up for our affiliate marketing summit now — only three days left to claim your seat!

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In Conclusion

No matter what your goals for your online business, carefully crafted CTA phrases are vital to your success. We hope these sixteen phrases will give you some inspiration to create your own compelling and persuasive CTAs, so you can start building your brand and increasing conversions for your business!

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3 Black Hat SEO Tactics You Need To Avoid

Search engine optimization (SEO) can help boost your site’s page ranking and garner more viewers. However, search engines are designed to punish sites using “black hat,” or spammy, SEO tactics. You can get caught in these filters unintentionally, even if you’re not spamming on purpose.

Luckily, there are clear guidelines you can follow to avoid inadvertently using black hat SEO. Following these guidelines will ensure your site is not being pushed down in the rankings by factors within your control.

And understanding how search engines operate can help you to get more viewers for your affiliate website.

This article will go over what black hat SEO is, the factors search engines use to decide whether content is spammy, and how you can fix three black hat tactics you might be using unintentionally. Let’s get started!

Ready to create the affiliate program you've been dreaming of? Try Affiliate Royale today!

A Primer on Black Hat SEO

It’s important to understand black hat SEO before you can learn how to avoid it. First off, you might be wondering what it is, and why it’s called that. The term originated with reference to the black hats that villains often wore in old movies, especially Westerns.

One example of a black hat SEO tactic might be intentionally overloading your text with highly searched keywords in an attempt to game the system, a practice known as “keyword stuffing.” This tactic generally creates hard-to-read, unnatural sounding articles.

In contrast, the positive use of SEO techniques is referred to as “white hat.” The white hat alternative to keyword stuffing would be to write text focused on what’s important to your readers, working keywords in when it is natural to do so. However, how do search engines differentiate between the two? We’ll discuss that in the next section.

How Search Engines Judge Your Content

You might be wondering where and how search engines draw the line between black hat and white hat SEO. The primary difference between the two is in the value you’re adding for your visitors. Search engines favor fresh, original content. They penalize tactics that may be scamming the system, trying to boost a page’s ranking without necessarily offering additional value.

That isn’t to say that black hat SEO is always malicious. You may be using some of these techniques without being aware of it. However, search engines use an algorithm to determine rankings – so whatever your motives, you should make sure to avoid black hat tactics, as they will likely lower your ranking.

Lower rankings mean that viewers will be less likely to find your site via organic search, which can cause your page views to tank. In turn, this may hurt your affiliate sales.

In the next section, we’ll go over what some of these methods are and how you can avoid them.

3 Black Hat Tactics You Might Be Using (And How to Avoid Them)

Now that we know why black hat SEO is undesirable, we’ll go over three of the tactics you might be unintentionally using on your affiliate site, and how you can replace them.

In general, to avoid black hat SEO, you should focus as much on quality as you do on optimization. However, following are three of the most common SEO mistakes to avoid:

1. Keyword Stuffing

We briefly touched on keyword stuffing, the practice of overusing keywords, especially when they’re not relevant to your content. Keywords are commonly searched words or phrases, kind of like internet buzzwords.

When you abuse keywords, it creates bloated text that’s hard to read. Worse, if you use keywords that aren’t related to your text, you may be leading your visitors down a hole toward content they aren't looking for.

Search engines detect keyword stuffing by finding frequently repeated words or phrases or lists of keywords without any context at all. This practice harms your site because, aside from lowering your search rankings, it makes your site harder to read.

If your site is hard to read, visitors may flee, increasing your bounce rate and negatively affecting your page views and your profit as an affiliate site.

You can avoid keyword stuffing by focusing on writing natural-sounding text and mentioning keywords only when necessary. You also want to be providing valuable content.

For example, if you were selling a 100% silk sweater, it’s not enough to repeat the phrase “100% silk sweater” over and over again. You might want to write a description about the organic, eco-friendly conditions the silkworms were raised in, or a blog post about 12 outfit pairings that are cute for spring, and work in mentions of the sweater as you can.

2. Abusing Anchor Text Links

Another spammy tactic is overusing anchor text links. Anchor text links are any links attached to text – like the red text pictured in the above screenshot.

Text links can be beneficial in link building, the process of increasing external links to your site to improve SEO. If you're writing an article, and it touches on the content you’ve already written on your site, it’s fair game to post a select number of links to that content.

However, text links can also be used for advertisements, such as when another company has paid you for links to their site. It's fine to post high quality paid links in moderation, but it constitutes abuse if you're overdoing it.

Behavior that’s interpreted as spammy includes having many links containing the exact same text or having many sites link back to your website using the exact same anchor text.

Stuffing text with links can tank your site’s SEO. As an affiliate site, your reputation is important. If your site looks spammy, businesses may not want to be associated with your brand.

Having an overabundance of links to low-quality content (especially the oft-hated pop-up ads) can lower your brand’s reputation and its overall influence.

You can avoid this tactic by only including links where relevant. Even if you want to link to your affiliate content, you should make sure to work these links in naturally. It helps to only choose affiliates that match your niche as closely as possible.

For example, if you’re trying to sell a power drill on a makeup site, you might have a problem naturally working in links! But you shouldn’t have a problem working in one or two links to a new blush or mascara on the same site.

3. Copied Content

Copied content is another SEO killer. Remember back in college when you were required to produce original work or risk expulsion? SEO is similar to that. Duplicate content can lower your rankings.

Some website owners will copy text point-blank from other sites. That’s a definite no-no. However, even if you’re not doing that, the algorithm might still pick up your site as copied content.

For example, if your site has multiple links for the same content, it may show up as a duplicate. This can happen if you have one copy of your website with the www. extension and one without, or if you have a mobile version of your site and another version for desktop.

To avoid this, one solution is to use canonical links to tell search engines when you have multiple versions of the same content on your website. This way, you can tell search engines when you have intentionally created duplicate versions of pages, as for a mobile and desktop site.

Start an online business you can be proud of. Create an affiliate program with Affilitate Royale now!

Conclusion

Using the best SEO practices is vital to the success of your affiliate program. The lower your SEO, the less likely it will be that anyone sees your affiliate site’s content – including the ads for your business.

However, you can easily implement strong SEO practices. Make sure you avoid these three tactics, which mirror black hat SEO:

  1. Keyword stuffing
  2. Repeated or overused Anchor Text Links
  3. Copied content

Do you have any other questions about the best SEO practices? Let us know in the comments section below!

Enjoyed this post? Be sure to check out our blog for more great content! You can also keep up with us on Twitter.

Why Building An Affiliate Community Is So Powerful

In today’s world of online entrepreneurship, owners understand that promoting their business alone isn’t the key to success with digital consumers. Modern companies recognize the importance of building a brand and a community both inside and outside their digital office spaces.

Many companies emphasize the importance of building an audience and community around their potential customers, but what about the current affiliates in the roster? Is this type of community building as significant, effective, or easy as building community with customers?

In this post, we’ll explore these questions and provide effective tools and tips to help you build an affiliate community that will benefit both your business and your affiliate partners.

Ready to create your own thriving community of affiliates? Start with Affiliate Royale!

Why Is Building Community With Affiliates Significant?

There are several reasons why an affiliate community can easily become an asset to your affiliate marketing program:

  • A positive affiliate community helps build a positive customer community. Let’s face it, customers love a business they can connect with. Not to mention that people are naturally inclined to try out a new product if they see lots of positive engagement around that product. 
  • An affiliate community is the gift that keeps on giving. If you’re trying to recruit affiliates, all you have to do is show them a glimpse of your thriving community to help them make the decision to join your program.
  • Your community also gives you valuable insight into what your customers are looking for and how best to approach them. Your affiliates are on the front lines, directly interacting and engaging with your customers, so they’re able to help you in ways you may have never expected.
  • Two heads are better than one. Your affiliate community can offer you useful ideas and feedback by looking at things from the perspective of a consumer, helping to make your program even stronger.

Ways to Build a Thriving Affiliate Community

Building a successful affiliate community requires some elbow grease, but it’s a very realistic goal. Following are a few tips that will help you build the community you’re looking for with ease.

  • Communicate Consistently. One of the most important things you can do to build community with your affiliate partners is to communicate with them consistently. Always be sure to keep them in the loop on the latest happenings, and offer tools and information to help them improve their promotions.
  • Remain Transparent. Another excellent way to strengthen community is to be totally transparent with your affiliates. You can maintain transparency through the regular sharing of financial reports, announcements on bug issues, answering common questions and concerns, and just being open with your affiliates in general. Your partners will appreciate your willingness to be open and will be more likely to want to help you grow.
  • Offer Tools and Resources. An affiliate program is only as good as its affiliates, so it’s important that you’re giving your partners access to the things they need to succeed. This can include premium graphics, swipe copy, power words, and blogging and social media tips and tools they can utilize.
  • Involve Your Partners In Your Growth. Another excellent way to build community and give your affiliates a sense of ownership within your growing affiliate program is to involve them in some of the decisions around the growth of your business. For example, if you’re in the process of redesigning your affiliate website, shoot an email to your affiliates for their feedback on the design. Or, ask them for feedback and ideas for future business promotions.
  • Network With Your Affiliates. Your affiliates are multifaceted individuals with many different interests and talents. Take the time to get to know them and what they do—you never know, they may have a product or service that can benefit your business!

Create a new stream of income with an affiliate program. Use Affiliate Royale to get started!

Final Tips

Now that you have a few tools in your arsenal, you can get started crafting the affiliate community you’ve always dreamed of. However, before you go, check out the following additional things to think about when creating your community and affiliate program.

Offer an Affiliate Introduction

Hosting an affiliate introduction or orientation is a great way to get your partners acclimated to what it’s like to be a part of your program. It can also help them learn how to get started performing as successful affiliates.

Another great idea is to introduce your affiliates to one another, so they’ll know who they’re working with and how they can support each other.

Offer Clear Rules, Guidelines, and Training

Ensuring that your team understands important information about FTC guidelines, GDPR, and more will make your affiliates and your program stronger. Offer training and written materials discussing these topics to help the individuals in your business. Doing so will build a sense of trust among your affiliates and your customers, which could mean more sales in the long run for your online business.

Keep The Lines of Communication Open

All customers prefer businesses that are accessible. They want to be able to call, chat, or email and have a conversation with you if needed. The same rule applies to affiliates in your program. 

Ensure that you have an affiliate support line open, so your affiliates can reach out to you whenever they have a question, comment, or concern. Your affiliates are working for YOU—they should never have to jump through hoops to get in touch with you.

We hope this post has helped you create a game plan toward cultivating a flourishing community of affiliates for your program. To learn more about how you can improve your affiliate program, check out our posts on creating educational guides and rewarding affiliates and how your affiliate program can recruit new members

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How To Create Strong Headlines For More Affiliate Blog Engagement

If you want your affiliate marketing blog posts to convert potential customers, you have to make sure your headlines are on point.

However, creating effective headlines can be a challenge for some people, and their blog posts suffer for it. If you’ve found yourself in that group, we’re here to help!

In this post, we’ll give you a few tips and tricks on how to create strong, stand-out headlines for your blog that will make your affiliate website readers want to engage with your content. So keep reading!

Are you ready to take your affiliate program to new heights? Prepare for takeoff with Affiliate Royale!

Make Your Intentions Known

When people read a blog post, they’re seeking answers to a specific question. Your headline should be clear, concise, and straight to the point. Be sure to address the issue that your reader is dealing with and how they can benefit from reading your blog post on that issue.

Not only will this encourage readers to visit your website and read your blog post, it will make them more likely to read through to the end of the post.

Elicit Emotion with Strong Words

Another excellent way to entice readers to check out your blog post is by adding emotional words to your headlines. For Instance, words like “worst,” “brilliant,” dynamic,” or “horrible” clearly convey the emotional benefit of your blog post.

Remember, readers are easily swayed by emotion. If you can invoke some sort of feeling within them through your headline, there’s a better chance they won’t be able to resist the temptation to click through and find out what else you have to say.

Use Numbers

Numbers are powerful little headline tools. Not only are they effective due to the popularity of listicle-style posts, but numbers are easier to read in headlines because they stand out among words. 

Plus, studies have shown that articles and blog posts with numbers in the headline actually get more interaction than posts without them.

Don’t think you’re limited to just using numbers to mention how many points you have in your headlines. You can use tactics like statistics and metrics in your post headlines for increased engagement as well. 

Use Popular Phrases

We’ve already discussed how adding numbers to your headlines generates more audience engagement, but there are a few power-house phrases out there that can have just as great an impact on engagement and can help you keep variety in your headline repertoire. 

A few of these phrases include:

  • How You Can
  • Why You Should
  • X Best Ways
  • Here is How

These types of phrases all immediately draw the reader into the topic and make them want to see what solution the post has to the problem being presented.

Ask Questions

Questions are another great tool to use in your headlines because they start an immediate conversation, causing readers to engage as they wonder, “Hmm…what is the answer to that question?” 

Keep in mind that the questions don’t have to be overly complicated. Simple yet effective headlines questions include things like:

  • Is Affiliate Marketing Really Effective? How to Make It Worth Your While
  • Where Are Potential Affiliates Hiding? Places to Find Them
  • How Does SEO Impact Your Affiliate Sales?

Put Your Keywords First

If you’re already writing blogs for your affiliate program, you probably understand the importance of keyword research for your posts. However, although adding keywords to your post is essential, it’s only one place where they absolutely must appear. 

Placing your keywords at the beginning of the headline benefits you twofold. First, it’s a great way to immediately grab the attention of readers who are searching for the answer to a problem dealing with that keyword. 

Second, it’s an effective way to trigger search engines and get your articles and posts closer to that coveted top position. 

Remember That Less Is More

If you’ve ever paid attention to the headlines on search engines, you’ll notice that many of them are not very long. Search engines prefer headlines at around 55 characters and under. So, be sure that your headline summarizes what your blog post is about in as few words as possible. 

Readers tend to quickly glance over headlines to decide whether they want to click through and read. If your headline is longer than the blog post you wrote, you won’t have many people wanting to hear any more of what you have to say!

Don’t Create Clickbait

Clickbait is content with elaborated or dishonest titles or headlines intended to entice readers to click on an article, watch a video, or engage with content in some way. 

When the internet, SEO, and digital marketing were in their infancy, clickbait headlines were used to generate more views and visits. However, our digital audiences are much more sophisticated these days and are able to detect (and be turned off by) clickbait quickly. 

Just be sure that your headlines honestly and accurately communicate to your readers what your article or post is about. Doing so will not only garner trust, it will gain better engagement for your blog in the long run.

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In Conclusion

Your affiliate program’s blog headlines are the first interaction your readers will have with your post — or even your business as a whole. So it’s important that you do everything in your power to encourage users to click and read what you have to say.

Use the tips above to help showcase your business’ personality and put what your company has to offer out on display for potential customers. Doing so is one of the best ways to work toward a successful affiliate marketing program.

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