5 Places You Can Promote Your Affiliate Program Right Now

promote your affiliate program

Affiliate marketing is one of the most effective methods online business owners can use to make passive income. The more affiliates you add to your program and the more effective they are, the more money everyone makes!

So, how do you promote your affiliate program? Where on the internet can you go to promote your online business and recruit individuals?

In this post, we’ll share with you a few places you and your affiliates can promote your affiliate links to find more affiliates, earn more affiliate commissions, and expose your business to a greater number of potential customers.

Make your affiliate network a breeze to manage with Affiliate Royale today!

Affiliate Program/Link Promotion: How to Be Successful

There are many different methods you can use to promote your affiliate links or programs, but there are a few specific things you should keep in mind to ensure that your promotions are successful.

Don’t Overdo Your Promotion

There’s nothing wrong with a plug or promotion every so often on your platforms and website, but the last thing you want to do is become overly salesy.

This behavior will quickly turn your customers off and make them feel that you’re only in it for the sale. You want to provide value to your customers, not make it seem like you only need them for your selfish gains.

Spread Out Your Links

When you’re promoting links or your affiliate program, spread out your information on various platforms and in different formats. Don’t just use your links in blog posts. Also add them to videos, in comments, website banners, and more.

This rule is the same for your affiliate program. Don’t just limit this information to your website — include it in your emails, on social media, and in video descriptions.

Use Your Analytics

To understand whether or not your affiliate links or promotion efforts are working, you need to pay attention to your analytics. This will help you know where your viewers are interacting with your links, how they engage with your links, and how many conversions you’re making. This knowledge will tell you where to make changes to improve your program. 

5 Places to Promote Your Program and Links

Armed with a general idea of how to be successful with your promotions, you can move on to getting those promotions out there. Following are five effective channels you can use to get things rolling.

1.Email Campaigns

One of the most important means of promoting your online business is email marketing. Email marketing is an effective way to bring traffic to your website, share your content with customers, and engage with your audience.

When readers and potential customers subscribe to your email list, they’re seeking content to assist them and answer questions they may have. This is the prime time to include affiliate links or inform customers that you have an affiliate program.

The key to success here is to avoid posting your affiliate links all over the email. Focus on assisting your customers with solving their problem and then sprinkle in a few affiliate links from companies you know will help them.

Or, if you have an affiliate program, create a special announcement email to let your email list know. You could also simply include the information at the end of the email as a subtle reminder.

2.Video Content

Video content is all the rage in the digital marketing space right now, so it’s only expected that your online business should embrace this tactic. Your videos should be centered around topics relevant to your business. Video content can be created from information in blog posts, social media content, a customer question, or anything in between.

To promote your affiliate links or affiliate program in your video content, add the information in your video captions or descriptions. You can also post your links within your video, whether by using hyperlinks within the video or by putting the link text in the video’s footer. 

3.Product Review Websites

There are numerous places around the web where individuals can log on and share their experiences with different products, services, and companies. Did you know that this is also an excellent place for you to promote your affiliate program and links?

While writing your honest, unbiased review, be sure to include information on how to use the product, the pros and cons of using it, and your personal experience with the product in addition to your affiliate link or information on how to join your affiliate program.

4.Guest Posts

Guest blogging is a great way to build links to your website, build brand exposure, and network with other companies. But did you know that guest posting is also an excellent way to share your affiliate program with a broader audience?

Before you incorporate information about your affiliate program into your post, be sure to discuss it with the company you’ll be guest blogging for. The key to any great relationship is communication, so you want to make sure that incorporating that information is clearly stated and understood between both parties. Also be sure to find out whether it is okay to include affiliate links in your post.

5. Roundup Posts or Resource Pages

Many online companies create roundup posts every so often to allow website visitors to check out different tools that could help them in their businesses. Some companies also create resource pages on their websites that are dedicated to tools and resources their followers can take advantage of. This is prime real estate for affiliate links!

List and talk about products and services your company uses and would recommend to others. Be sure to include a brief description of the products, the average prices of the products, and what you love about them.

You should also connect these services with your affiliate links and any discounts or free trials users of your links can get. This page or blog post should serve as evergreen content and should be continuously updated to provide visitors with accurate, up-to-date information.

In Conclusion

Affiliate marketing can be a lot of work, but there are all kinds of places and opportunities to promote your affiliate program and links, and many of these are available to you right now. We hope these tips will help you to better market your program so you can begin earning significant passive income.

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10 Ways to Prepare Affiliates for Online Promotions

In your online business, you take a lot of time laying out plans for your upcoming sales or campaigns. So when you get your affiliates involved, the last thing you want is for them to be distributing off-brand or inaccurate information about your promotions.

Bad representation by your affiliates can not only hurt sales, it can also cause potential customers to lose trust in you and even damage your relationship with your affiliates.

Thankfully, we have a few tips that we're sure will help you to better prepare your affiliates for a successful marketing campaign!

Make Sure Your Affiliates Have All The Details

The first and most important thing you should do to prepare your affiliate network for a promotion is to provide them with detailed information about that campaign.

Send them information about what you're promoting, the meaning behind your campaign, how long it will last, its target audience, and so on. Your affiliates are creative and smart and have their own great ways of promoting your business, so ensuring that they have all of the information possible is one of the best things you can do to ensure success.

Further Reading: How to Create a Resource Hub for Your Affiliate Program’s Associates

Remind Affiliates of Your Brand

When you're detailing your sale or promotion, be sure to include information for your affiliates about your business’ brand and how important it is to maintain brand identity.

One major part of your affiliates’ role in your company is to promote and emphasize your brand to customers. So you want to make sure that the representation they are providing — whether it be in blog posts, social media, or on their YouTube channel — is accurate and appropriate. 

Further Reading: How to Use Branding Effectively on Your Affiliate Site (5 Easy Methods)

Give Affiliates Useable Ideas

You’ve taken the time to plan out your promotion, and you know the vibe and appeal you're going for. However, your affiliates don't, and sometimes simply writing out your plans and expectations isn't enough.

Give your affiliates examples of ways they can promote your online business using images, sample blog posts, and pre-made banners to help them create a promotion that will benefit both them and you.

Further Reading: 5 Tools to Help You Create Banner Images for Your Affiliate Ads

Give Affiliates Swipe Copy

Another great way to prepare your affiliates for promotions is to offer them swipe copy they can use in their promotions. Swipe copy is content that your affiliates can copy and paste or, ideally, use and alter to implement in their affiliate promotions.

Not only does this help your affiliates save time and create content more quickly, it also helps ensure your affiliates stay on brand and hit the high points of the promotion. Swipe copy helps your affiliates succeed, and it gives you security and peace of mind in the long run.

Further Reading: How to Create an Educational Guide for Your Affiliates

Make Good Use of Time

Timing is everything when it comes to promotions and marketing. If you have a sale or special offer, or you want to inform customers of a new product or service, ensuring this information is delivered to current and potential customers at the appropriate time is critical.

Affiliates appreciate receiving notice of the promotion at least a month ahead of time so they can prepare their copy, take or source photos, and plan out their content strategies. Being wise with timing can factor hugely in the success of your affiliates and your promotion.

Further Reading: Why Affiliate Marketers Should Focus on Quality Over Quantity

Open the Lines of Communication

The last thing you want to do is give your affiliates information and then totally shut down. Doing this is not only rude, it won't benefit your campaign AT ALL.

Keep the lines of communication open between you and your affiliates. You can do this by allowing them to email you and/or your affiliate support team, offering support documents and videos, or even opening a Facebook group or affiliate message board so your business and other affiliates can all come together in one space and help each other out.

Further Reading: How to Promote a Positive Relationship With Your Affiliates

Offer Incentives

Who doesn’t love a good incentive? Your affiliates are already aware that any time their link gains a sale they'll earn a commission. But what if you added to that reward?

Affiliate programs, such as that of Swagbucks, not only offer regular commissions, they also offer extra rewards for top referrals, or turn the promotion into a game where individuals in the affiliate marketing program can team up to participate in promotions and earn bonuses.

Your affiliate program is supposed to be a way for your affiliates to earn passive income, so make sure it's worth their while and something they enjoy being a part of.

Further Reading: 3 Ways to Reward Your Affiliates

Conclusion

Marketing and promotions are critically important to your online business. And involving your affiliate program in your plans can stretch your efforts in ways you can't on your own.

Remember, affiliates help you reach audiences that your typical marketing efforts may not reach. They also offer a human touch and a relatability to your campaigns that customers will appreciate.

We hope these tips will help you to better prepare your affiliates for your promotions and build profitability for your business!

Enjoyed this post? Be sure to check out our blog for more great content! You can also keep up with us on Twitter.